{"id":67167,"date":"2018-06-13T07:06:20","date_gmt":"2018-06-13T07:06:20","guid":{"rendered":"https:\/\/tradetracker.com\/gdpr\/"},"modified":"2022-01-24T17:28:44","modified_gmt":"2022-01-24T17:28:44","slug":"gdpr","status":"publish","type":"page","link":"https:\/\/tradetracker.com\/ar\/centro-de-formacion\/gdpr\/","title":{"rendered":"Centro de Formaci\u00f3n"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_id=&#8221;kc-top&#8221; classes=&#8221;part-fullsection section-kc-topics bg-color10 bg-pattern full-width&#8221;][vc_column]<div class=\"row\"><div class=\"vc_col-sm-12\"><div class=\" static-page-intro-text \"><h1  style=\"color: #ffffff\" class=\"\">CENTRO DE FORMACI\u00d3N<\/h1><h2  style=\"color: #ffffff\" class=\"\">Descubre cu\u00e1les son los aspectos b\u00e1sicos a tener en cuenta para poner en marcha una campa\u00f1a. Aqu\u00ed encontrar\u00e1s informaci\u00f3n pensada para hacerte una breve introducci\u00f3n sobre el marketing de afiliaci\u00f3n y la plataforma TradeTracker.<\/h2><\/div>\r\n        <\/div>\r\n    <\/div>[\/vc_column][\/vc_row][vc_row el_id=&#8221;tt-sec-menu&#8221;][vc_column][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row el_id=&#8221;kc-content&#8221;][vc_column][vc_raw_html]JTNDaDIlM0VGb3IlMjBQdWJsaXNoZXJzJTNDJTJGaDIlM0U=[\/vc_raw_html]    <div class=\"row\">\r\n        <div class=\"vc_col-sm-12\">\r\n            <div class=\"space\"><\/div>\r\n            <ul class=\"toggle\">\r\n                                            <li class=\"kc-topic active\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfC\u00f3mo puedo obtener una cuenta TradeTracker?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>El registro en una cuenta de afiliado es gratuito. Una vez registrado, tu sitio web ser\u00e1 evaluado por uno de nuestros gestores de afiliados para su aprobaci\u00f3n. Cuando tu sitio haya sido aprobado, puedes comenzar inmediatamente a promocionar a los anunciantes que decidas. Ponte en marcha y crea una cuenta de afiliado..<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfC\u00f3mo puedo empezar a obtener ingresos con mi contenido?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Nuestra plataforma de marketing de afiliaci\u00f3n te ofrece las herramientas necesarias para albergar contenido de marcas reconocidas en tu sitio web. Adem\u00e1s, podr\u00e1s realizar un seguimiento detallado del rendimiento y efectividad del material promocional implementado, con funciones para elaborar amplios informes que te permitan reaccionar y posteriormente optimizar tu trabajo online.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfCon qu\u00e9 frecuencia recibo los pagos?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Somos conscientes de que tener y mantener un sitio web de calidad requiere ayuda econ\u00f3mica. Por ese motivo, TradeTracker te pagar\u00e1 tus comisiones hasta en 4 ocasiones al mes. Incluso es posible solicitar nuestro servicio Super Fast Payment, que sirve para que te pagemos tus comisiones en un plazo de horas tras su aprobaci\u00f3n.<br \/>\nComo afiliado, tienes control total sobre tus pagos, y puedes modificar la periodicidad en el momento que quieras.<br \/>\nMensualmente<br \/>\nSi configuras la periodicidad de tus pagos en mensual, tu aviso de pago se generar\u00e1 el primer d\u00eda de cada mes.<br \/>\nBimensual<br \/>\nSi configuras la periodicidad de tus pagos en bimensual, tus avisos de pago se generar\u00e1n los d\u00edas 7 y 21 de cada mes.<br \/>\nCuatro veces al mes<br \/>\nSi configuras la periodicidad de tus pagos en cuatro veces al mes, tus avisos de pago se generar\u00e1n los d\u00edas 7, 14, 21 y 28 de cada mes.<br \/>\nSi lo deseas, puedes poner los pagos en espera habilitando la opci\u00f3n On-hold. Tambi\u00e9n puedes incrementar la cantidad m\u00ednima de pago para reducir el n\u00famero de transferencias.<br \/>\nLos pagos se realizar\u00e1n poco despu\u00e9s de que se hayan generado los avisos de pago, y puedes optar por recibirlos a trav\u00e9s de PayPal o transferencia bancaria.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfQu\u00e9 es Super Fast Payment?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Adem\u00e1s de la posibilidad de periodicidad de pago en cuatro veces al mes, es posible que cumplas los requisitos para optar por nuestro exclusivo procedimiento Super Fast Payment, que har\u00e1 que recibas los pagos por tus comisiones en horas tras la aprobaci\u00f3n de las transacciones. Obten m\u00e1s informaci\u00f3n sobre esta funci\u00f3n a trav\u00e9s de tu gestor de cuenta.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfC\u00f3mo solicito operar en varios pa\u00edses?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Se tienes inter\u00e9s en incluir en tu sitio anunciantes de varios pa\u00edses, puedes incluir tu sitio web en otro territorio TradeTracker a trav\u00e9s de tu interfaz de afiliado. Es sencillo, vete a Cuenta -&gt; Mis sitios y haz clic en el enlace A\u00f1adir nuevo sitio. Ahora podr\u00e1s elegir los territorios adicionales en los que quieras incluir tu sitio web.<br \/>\nUna vez se haya aprobado tu solicitud, podr\u00e1s gestionar tu actividad para ese territorio seleccion\u00e1ndolo desde el men\u00fa desplegable de pa\u00edses en la parte superior de la interfaz.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPuedo personalizar mi seguimiento?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>\u00a1Claro que puedes! Adem\u00e1s de nuestra avanzada tecnolog\u00eda de registro de conversiones, disponemos de funciones adicionales personalizables para que puedas configurarlas. Por ejemplo, puedes conectar una referencia (o subID) a tu enlace o facilitar una ubicaci\u00f3n de rellamada autom\u00e1tica (call-back) desde la interfaz para que las conversaciones se env\u00eden a tu propio servidor de estad\u00edsticas. Incluso es posible, si se solicita, colocar una etiqueta de seguimiento de terceros.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPuedo disponer de API?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>\u00a1Desde luego! La interfaz de programaci\u00f3n de aplicaciones (API o Web Service) te permite tener acceso a funciones e informaci\u00f3n disponible en el software otorgando acceso program\u00e1tico a la informaci\u00f3n en tu cuenta. Algunas de las funciones b\u00e1sicas API son: obtener informaci\u00f3n de cuenta, informaci\u00f3n sobre campa\u00f1as, informaci\u00f3n sobre transacciones, datos de feeds de productos, informaci\u00f3n de pagos, material promocional o una combinaci\u00f3n de todas ellas mediante la generaci\u00f3n de informes personalizados avanzados o permiti\u00e9ndote conectar con tu propio software de estad\u00edsticas, entre otras cosas.<br \/>\nNuestros servicios web se basan en el protocolo SOAP. Este protocolo es una especificaci\u00f3n para el intercambio de informaci\u00f3n organizada mediante Web Services. Puedes solicitar acceso a API f\u00e1cilmente desde tu cuenta.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfQu\u00e9 creatividades puedo elegir?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Tienes la posibilidad de elegir entre una gran variedad de creatividades para incluir en tu sitio web como enlaces de texto, banners, cat\u00e1logos de productos, widgets y c\u00f3digos\/cupones descuento. En el caso de los banners, puedes configurar un rotador que se optimizar\u00e1 autom\u00e1ticamente en funci\u00f3n de los criterios de medici\u00f3n que t\u00fa le indiques, como por ejemplo EPC.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfQu\u00e9 puedo hacer con las Page Tools?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Como afiliado, tendr\u00e1s acceso a las herramientas de p\u00e1gina de TradeTracker. Este conjunto de herramientas te permitir\u00e1 gestionar r\u00e1pidamente el contenido de tus sitios web desde la interfaz de TradeTracker.<br \/>\nPuedes simplemente conmutar la visibilidad de funciones como los widgets (herramientas comparativas) y nuestro Link Replacer, que es la herramienta perfecta para generar de forma autom\u00e1tica enlaces salientes de seguimiento a anunciantes.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfQu\u00e9 es un widget?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Un widget es un m\u00f3dulo que incluye contenido generado din\u00e1micamente y que puede a\u00f1adirse a tu sitio web incluyendo un sencillo trozo de c\u00f3digo. El resultado es un sofisticado motor de b\u00fasqueda de vuelos, o una herramienta con la que comparar art\u00edculos de moda.<br \/>\nTodos los widgets se pueden controlar desde las herramientas de p\u00e1gina en la interfaz de afiliado.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPuedo obtener m\u00e1s ayuda?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>\u00a1Por supuesto! Cuando nos propusimos ofrecer el mejor software de afiliaci\u00f3n del mercado, nos centramos en la facilidad de uso, y creamos algo que ayuda a que nuestros clientes tengan las cosas claras. A pesar de ello, en un entorno en constante movimiento como internet, es l\u00f3gico que surjan preguntas. Afortunadamente, contamos con un equipo de profesionales expertos en la industria que est\u00e1n dispuestos a prestarte ayuda cuando lo necesites.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                    <\/ul>\r\n            <div class=\"space\"><\/div>\r\n        <\/div>\r\n    <\/div>\r\n    [vc_raw_html]JTNDaDIlMjBpZCUzRCUyMmZvci1hZHZlcnRpc2VycyUyMiUzRUZvciUyMEFkdmVydGlzZXJzJTNDJTJGaDIlM0U=[\/vc_raw_html]    <div class=\"row\">\r\n        <div class=\"vc_col-sm-12\">\r\n            <div class=\"space\"><\/div>\r\n            <ul class=\"toggle\">\r\n                                            <li class=\"kc-topic active\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfC\u00f3mo consigo una cuenta TradeTracker?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><a href=\"https:\/\/tradetracker.com\/ar\/anunciantes\/\">Ponte en contacto con nuestro departamento de ventas<\/a> y descubre todas las opciones disponibles para lanzar tu campa\u00f1a con nosotros. \u00bfTodav\u00eda no dominas el marketing de afiliaci\u00f3n? \u00a1No te preocupes! Te explicaremos los aspectos m\u00e1s b\u00e1sicos y todas las ventajas de lanzar una campa\u00f1a basada en resultados con TradeTracker.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfC\u00f3mo me pongo en marcha una vez tenga mi cuenta TradeTracker?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Tanto si eres un profesional experimentado como un principiante, tu gestor de cuenta te guiar\u00e1 durante todo el proceso de puesta en marcha. Puedes elegir entre muchos modelos de comisi\u00f3n (CPS, CPL, CPC, CPM y otros) y combinaciones por si deseas implementar alguno de los modelos h\u00edbridos existentes. Se trata de aplicar la mezcla de estrategias correcta y ofrecer a tus afiliados las mejores opciones para promocionar tu campa\u00f1a.<br \/>\nS\u00f3lo pagas por resultados<br \/>\nEs crucial elegir el modelo de comisi\u00f3n adecuado para conseguir que los mejores afiliados decidan promocionar tu campa\u00f1a. Una vez hayas empezado, tu gestor de cuenta har\u00e1 uso de los canales de comunicaci\u00f3n adecuados para enviar informaci\u00f3n sobre tu campa\u00f1a a los afiliados. Aseg\u00farate de que tus creatividades est\u00e9n siempre actualizadas, incluyendo feeds de productos y ofertas, para que tus resultados mejoren significativamente.<br \/>\nOlv\u00eddate de facturaci\u00f3n y pagos<br \/>\nNosotros nos encargamos de la facturaci\u00f3n y pagos de tus afiliados, de este modo puedes aprovechar tu tiempo dise\u00f1ando campa\u00f1as y estableciendo relaciones con ellos.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfEl software es sencillo y ampliable?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Nuestro software es totalmente ampliable, esto significa que los anunciantes pueden a\u00f1adir un feed de producto completo con millones de productos de manera sencilla y ponerlo a disposici\u00f3n de miles de afiliados. Tu gestor de cuenta te dar\u00e1 informaci\u00f3n que necesitas sobre todas las posiblidades existentes y te guiar\u00e1 durante todo el proceso para asesorarte sobre qu\u00e9 estrategia es la m\u00e1s adecuada para tu campa\u00f1a online y tu sitio web.<br \/>\nTambi\u00e9n es posible visualizar muchos tipos de m\u00e9todos promocionales simult\u00e1neamente desde la interfaz de TradeTracker. Pero si a\u00fan quieres m\u00e1s y tienes esp\u00edritu de desarrollador, adem\u00e1s ofrecemos un sistema API con todas las funciones para que puedas comunicarte con nuestra plataforma.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfC\u00f3mo implemento mi campa\u00f1a en diferentes pa\u00edses?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Implementar tu campa\u00f1a en varios pa\u00edses es tan f\u00e1cil como ponerte en contacto con tu gestor de cuenta, quien organizar\u00e1 todo lo necesario para ponerte en marcha. Dicho gestor se encargar\u00e1 de establecer los primeros contactos con cada pa\u00eds para comenzar la implementaci\u00f3n.<br \/>\nPuedes decidir si quieres establecer un punto central de contacto o si por el contrario deseas trabajar con gestores de cuenta en cada uno de los pa\u00edses, algo que puede ser \u00fatil si tienes m\u00faltiples empleados que se encargan de desarrollar las actividades de marketing a nivel regional. Independientemente de tu elecci\u00f3n, puedes gestionar todas las campa\u00f1as desde una sola interfaz, de manera que no necesitas tener diferentes accesos de usuario para cada territorio.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfDe qu\u00e9 tipo de informaci\u00f3n dispongo? \u00bfPuedo consultarla en tiempo real?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Conocer exactamente qu\u00e9 sitio web o campa\u00f1a es m\u00e1s eficiente es clave para obtener el mejor rendimiento. Por este motivo, tienes a tu disposici\u00f3n informaci\u00f3n extensa y en tiempo real desde tu propia cuenta. Encontrar\u00e1s desde datos sencillos como n\u00famero de clics, oportunidades de venta y conversiones, hasta informaci\u00f3n m\u00e1s compleja sobre CPC, EPC, CSR y CLR.<br \/>\nEstos informes te ofrecen informaci\u00f3n detallada sobre el rendimiento de las campa\u00f1as que est\u00e1s implementando en diferentes niveles. Adem\u00e1s, puedes ampliar o personalizar por completo estos informes y guardarlos para posteriores consultas.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfQu\u00e9 es el prepago y por qu\u00e9 deber\u00eda usarlo?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>El prepago te permite pagar por adelantado determinadas cantidades para que las facturas, que contienen las comisiones de los afiliados, queden marcadas como pagadas inmediatamente despu\u00e9s de su generaci\u00f3n. Esto garantiza que los pagos a los afiliados sean r\u00e1pidos, y como consecuencia, estos est\u00e9n satisfechos y deseando volver a invertir en tu campa\u00f1a, en lugar de en las campa\u00f1as de tus competidores que no ofrecen este servicio.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfQu\u00e9 son los feeds de productos y por qu\u00e9 son tan importantes?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Los cat\u00e1logos de productos o product feeds (tambi\u00e9n conocidos como data feeds) son exportaciones de los listados de productos que tienes en existencia. Normalmente se generan en formato XML o CSV y pueden usarse f\u00e1cilmente en la plataforma TradeTracker. Tambi\u00e9n admitimos una amplia variedad de tipos de cat\u00e1logos, como por ejemplo Google Shopping.<br \/>\nSe recomienda disponer de un cat\u00e1logo de productos que sea sencillo de usar y que requiera poco mantenimiento para que los afiliados puedan generar m\u00e1s conversiones cuando los visitantes sean redirigidos a la p\u00e1gina espec\u00edfica de aquel producto en el que est\u00e1n interesados.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfDebo ofrecer a mis afiliados muchos enlaces de texto diferentes?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Nuestra experiencia nos dice que los enlaces de texto tienen la mayor tasa de conversi\u00f3n en comparaci\u00f3n con el resto de material promocional puesto que es sencillo introducir contenido en ellos.<br \/>\nLos afiliados pueden usar con facilidad enlaces de texto cuando redactan una cr\u00edtica de un producto o un art\u00edculo en un blog. Se puede incluir un enlace al producto o servicio correspondiente como hiperv\u00ednculo en su cr\u00edtica o art\u00edculo.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPuedo compartir mis c\u00f3digos de descuento?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Aparte de las opciones de material promocional general, tambi\u00e9n tienes la posibilidad de a\u00f1adir cupones (descuento) y ofertas para consumidores de manera r\u00e1pida desde la interfaz. Los c\u00f3digos de descuento generales pueden dar un impulso significativo a tu campa\u00f1a, sobre todo en el momento de ponerla en marcha. Si a\u00fan no dispones de c\u00f3digos de descuento para compartir, tambi\u00e9n puedes a\u00f1adir determinadas ofertas para consumidores en forma de creatividades, ya que son una forma ideal de que los afiliados promocionen tu marca con ofertas adicionales del tipo \u201cenv\u00edo gratuito\u201d.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPuedo ofrecer a mis afiliados material HTML avanzado?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>\u00a1Por supuesto! El material HTML te permite crear anuncios m\u00e1s din\u00e1micos, como contenido din\u00e1mico sobre productos y cuadros de b\u00fasqueda. Los anuncios basados en HTML tienen cada vez m\u00e1s aceptaci\u00f3n gracias a su flexibilidad y posibilidades en cuanto a dise\u00f1o.<br \/>\nPor otro lado, los cuadros de b\u00fasqueda basados en HTML permiten a los visitantes realizar b\u00fasquedas directas desde el propio sitio web del afiliado. Tras pulsar el bot\u00f3n de b\u00fasqueda, el visitante es redirigido a la p\u00e1gina de resultados de la b\u00fasqueda en el sitio web del anunciante.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPuedo seguir ofreciendo banners?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>A pesar de que, generalmente, los banners no generan la misma tasa de clics que los enlaces de texto, desde luego que aportan valor. La sociedad en la que vivimos es eminentemente visual y esto vale tambi\u00e9n para los afiliados y sus visitantes, de modo que es vital garantizar que tu marca y tus productos est\u00e9n representados de forma visual. En nuestra opini\u00f3n, y bas\u00e1ndonos en la experiencia, la combinaci\u00f3n de ambos, banners y enlaces de texto, aumenta la probabilidad de obtener un clic.<br \/>\nLos afiliados que te promocionan usando banners ayudan a incrementar tu posicionamiento de marca. Te recomendamos que actualices o renueves tus banners regularmente y los enlaces a determinados tipos de sitios web o p\u00e1ginas espec\u00edficas de productos, puesto que esto aumenta las tasas de conversi\u00f3n.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPuedo disponer de API?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>\u00a1Desde luego! La interfaz de programaci\u00f3n de aplicaciones (API o Web Service) te permite tener acceso a funciones e informaci\u00f3n disponible en el software otorgando acceso program\u00e1tico a la informaci\u00f3n en tu cuenta. Algunas de las funciones b\u00e1sicas API son: obtener informaci\u00f3n de cuenta, informaci\u00f3n sobre campa\u00f1as, informaci\u00f3n sobre transacciones, datos de feeds de productos, informaci\u00f3n de pagos, material promocional o una combinaci\u00f3n de todas ellas mediante la generaci\u00f3n de informes personalizados avanzados o permiti\u00e9ndote conectar con tu propio software de estad\u00edsticas, entre otras cosas.<br \/>\nNuestros servicios web se basan en el protocolo SOAP. Este protocolo es una especificaci\u00f3n para el intercambio de informaci\u00f3n organizada mediante Web Services. Puedes solicitar acceso a API f\u00e1cilmente desde tu cuenta.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPuedo obtener asistencia complementaria?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>\u00a1Claro! Con las herramientas que TradeTracker pone a tu disposici\u00f3n, te resultar\u00e1 muy sencillo optimizar tus campa\u00f1as online. De todas formas, es recomendable tener contacto regular con tu gestor de cuenta, que est\u00e1 especializado en sacar lo mejor de ti. Dicho gestor sacar\u00e1 el m\u00e1ximo provecho a tu relaci\u00f3n con tus afiliados para garantizar que ambas partes obtienen beneficios. Nuestros gestores de cuentas pueden ponerse en contacto contigo de manera peri\u00f3dica, o puedes ser t\u00fa quien se ponga en contacto con ellos. Puedes encontrar la informaci\u00f3n sobre tu gestor de cuentas en el cuadro de mandos de tu interfaz.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                    <\/ul>\r\n            <div class=\"space\"><\/div>\r\n        <\/div>\r\n    <\/div>\r\n    [vc_raw_html]JTNDaDIlM0VGb3IlMjBHRFBSJTNDJTJGaDIlM0U=[\/vc_raw_html]    <div class=\"row\">\r\n        <div class=\"vc_col-sm-12\">\r\n            <div class=\"space\"><\/div>\r\n            <ul class=\"toggle\">\r\n                                            <li class=\"kc-topic active\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>\u00bfPor qu\u00e9 se considera a TradeTracker un Data Controller o Responsable del Tratamiento de los Datos?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>TradeTracker decide qu\u00e9 informaci\u00f3n trackear y con qu\u00e9 tecnolog\u00eda hacerlo. De acuerdo con esto, TradeTracker informa al anunciante sobre la implementaci\u00f3n, sobre el uso de la plataforma y sobre qu\u00e9 modelo econ\u00f3mico se utiliza.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>TradeTracker determina que el inter\u00e9s leg\u00edtimo es la base para todas las actividades que conlleven tracking y que procesen informaci\u00f3n personal. \u00bfQu\u00e9 fundamentos para la ponderaci\u00f3n se han utilizado para sustanciar esto?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Principalmente, esto est\u00e1 basado en la afirmaci\u00f3n de que la informaci\u00f3n utilizada en el transcurso de las actividades trackeadas se basa en datos que tienen muy poco riesgo de afectar de forma negativa en el usuario. Es decir, estos datos no influir\u00e1n en los individuos cuya actividad ha sido trackeada.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Como publisher, \u00bfsoy un Data Controller (responsable del tratamiento) o un Data Processor (encargado o corresponsable del tratamiento)?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Por ejemplo, los Publishers son responsables del tratamiento cuando env\u00edan newsletters a sus suscriptores o cuando generan una relaci\u00f3n contractual con los usuarios, los cuales se comportan como sus clientes.<\/p>\n<p>Ya sea un responsable o un corresponsable de la parte interesada; es importante entender la posici\u00f3n de cada una de las partes, como se define en el RGPD. Un responsable del tratamiento es la entidad que determina el prop\u00f3sito y la manera en la que la informaci\u00f3n es procesada, ya sea por s\u00ed mismo o junto con otros. Esto significa que el responsable del tratamiento es quien define el motivo para procesar esos datos. El corresponsable o encargado del tratamiento, por otro lado, no tiene responsabilidad sobre la forma del procesamiento de los datos. Sin embargo, \u00e9ste toma ciertas decisiones sobre el c\u00f3mo se procesa la informaci\u00f3n. Esto significa, por ejemplo, que un corresponsable de tratamiento puede tomar decisiones sobre el tipo de software que se utiliza en el proceso, pero no puede tomar ninguna decisi\u00f3n en los elementos esenciales del proceso. Un elemento esencial del proceso es saber qu\u00e9 datos procesar. Por lo tanto, si el corresponsable del tratamiento, mientras asiste al responsable del tratamiento a conseguir sus prop\u00f3sitos, decide qu\u00e9 datos deber\u00edan procesarse y con qu\u00e9 finalidad, provocar\u00e1 que se convierta en un responsable del tratamiento junto con el primer responsable<em>.<\/em><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Under what legal basis does the merchant or affiliate process personal information?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>This is up to each party to determine. TradeTracker processes personal data as a Data Controller with regards to the tracking of transactions under article 6.1 (f) \u2013 legitimate interest. Under Article 6.1 of the GDPR, processing shall be lawful only if and to the extent that at least one of the following applies:<\/p>\n<ul>\n<li>(a) the data subject has given consent to the processing of his or her personal data for one or more specific purposes;<\/li>\n<li>(b) processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract;<\/li>\n<li>(c) processing is necessary for compliance with a legal obligation to which the controller is subject;<\/li>\n<li>(d) processing is necessary in order to protect the vital interests of the data subject or of another natural person;<\/li>\n<li>(e) processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;<\/li>\n<li>(f) processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.<\/li>\n<\/ul>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>A merchant still wants TradeTracker to sign a Data Processing Agreement (DPA). Will we sign them?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">No, we will not sign a data processing agreement, but instead an arrangement. <\/span><span lang=\"EN-GB\">Both the merchant and TradeTracker are Data Controller, making us Joint Controllers. Also, certain information will remain in the TradeTracker system even after the contractual obligations are completed, for the sake of reporting to other (previously) involved parties. This is part of the reason why TradeTracker is (also) a Controller. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>As a merchant, can I sign TradeTracker&#8217;s addendum relating to the data processing arrangement? I am a Data Controller myself.<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">TradeTracker also positions itself as a data controller, not a processor, for the purpose of the affiliate program. Under article 26 of the GDPR where two or more controllers jointly determine the purposes and means of processing, they shall be joint controllers. They shall determine their respective responsibilities for compliance with the obligations under this Regulation in a transparent manner, in particular as regards the exercising of the rights of the data subject and their respective duties to provide the information referred to in Articles 13 and 14 of the GDPR, by means of an arrangement between them.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>As a publisher I would like TradeTracker to sign a Data Processing Agreement (DPA).<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">No, this is not standard procedure since TradeTracker (also) positions itself as a data controller for the purpose of the affiliate program. The affiliate and TradeTracker are both Data Controllers, making us Joint Controllers for which parties need to agree on how to handle respective responsibilities.<b><\/b><\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>An agency is considered to be the processor of a merchant, and the agency wants TradeTracker to sign a Data Processing Agreement (DPA). Should parties sign a DPA?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">TradeTracker is a Data Controller in respect of the affiliate program. In this case the merchant and TradeTracker are joint controllers, whereby the agency has certain obligations it needs to meet under the Data Processing Agreement it has in place with the merchant. In this case, <\/span><span lang=\"EN-GB\">Article 26 arrangements need to be in place between the Agency and TradeTracker and the addendum is often sufficient. If the agency insists to have (only) standard data-removal articles added to the addendum, to meet their obligations, this amendment is possible since it is a general requirement under GDPR for data to be removed upon request.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Should information be provided by merchants and affiliates in their privacy policies with regards to their use of TradeTracker?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">There is no need to explicitly mention the individual parties you share data with or use as (sub-) processor. However, the category of recipients needs to be specified as third parties, in which case the TradeTracker service relates to e.g. online marketing services. Customers are allowed to create their own statement or alternatively may use the following text example: <\/span><\/p>\n<p><em>[Merchant\/Affiliate] makes use of the services of TradeTracker.com. Their role is to help advertisers and publishers understand which advertisements displayed by publishers have generated which sales, leads or other actions for advertisers. This allows the advertiser to pay a publisher only when the advertisement displayed (or any alternative required action) by the publisher refers an individual to the advertiser and that individual makes a purchase. TradeTracker uses data, including cookies, to achieve this understanding. This data relates to individuals but does not identify them by name.\u00a0It is pseudonymous data and relates to a single referral by an individual from one website to another, and then a confirmation that a purchase was made.\u00a0<\/em><\/p>\n<p><em>TradeTracker also maintains a database of references to individual\u2019s devices, so that they can understand whether an advertisement viewed on one device, for example a phone, caused a purchase to be made by that individual on one of their other devices, for example a laptop. This database does not allow people to be identified by name, which is not possible for TradeTracker itself to achieve.<\/em><\/p>\n<p><em>TradeTracker does not build profiles which show an individual&#8217;s internet purchase history over a period of time. TradeTracker also does not target individuals with advertisements for products and services based on their perceived interests. Their role is simply to measure the effectiveness of specific online advertisements.<\/em><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Can anyone opt-out for TradeTracker cookies? If yes, how?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Yes, there is a possibility to opt-out of TradeTracker cookies. Publishers can apply the TradeTracker \u2018deny-handler\u2019 to opt-out from TradeTracker cookies.<br \/>\nIn addition to refusing TradeTracker cookies, under the GDPR the user must also be able to opt-out from having their personal data processed. This opt-out is possible via the cookie page on the TradeTracker domain, referred to by the merchant or publisher as indicated in their own privacy policy. This opt-out sets a functional cookie on the user\u2019s system and avoids any tracking over cookies from the TradeTracker domain. As result the user has opted-out from TradeTracker processing personal data. The result is active until the user removes the cookie from his system or provides an opt-in. There is no alternative method for TradeTracker, or any provider using similar processes due to the nature of the business and limited scope of personal data it is involved with, to otherwise avoid users being tracked by cookies.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>What is the difference between cookie consent and data consent?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>On one hand, cookie consent is required for placing any non-functional cookie, irrespective of whether personal data is included in such cookie. On the other hand, data consent is one of the lawful grounds to process personal data, referring to Article 6.1(a) of the GDPR. Therefore, giving consent to cookies being placed and giving consent to data being processed can be two very different things.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>If TradeTracker applies legitimate interest as a lawful basis to process personal data, why does TradeTracker still make use of cookies for its tracking activities?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>TradeTracker does not depend on consent from the individual \/ data subject, due to the legitimate interest as a legal basis for processing personal data. The processing of personal data and consent for cookies however are two separate things to consider.<\/p>\n<p>For the use of cookies, consent is (usually) required under the ePrivacy Directive. Cookies placed by TradeTracker do not contain personal data, but may be considered personal themselves. Hence, they are not subject to data consent which is another legal basis for processing personal data. As per our Terms and Conditions for publishers, they are required to obtain consent for cookies. TradeTracker assumes the publisher has obtained the visitor&#8217;s consent for cookies unless TradeTracker is informed otherwise. If cookies are accepted, the tracking may occur via cookies.<\/p>\n<p>In certain countries, like the Netherlands, affiliate cookies are exempted from requiring consent as required under the current ePrivacy Directive. Hence, the explicit consent is not required for this type of cookies unless they contain personal data.<\/p>\n<p>TradeTracker makes use of cookies and other non-cookie-based tracking methods. Unless there is an explicit opt-out for the TradeTracker tracking services (under the opt-out for personal data processing), various tracking methods like fingerprint may be used since they do not require explicit consent from the user. To lawfully process the (pseudonymized) personal data in this functional &#8220;analytical tracking process&#8221;, TradeTracker applies legitimate interest as a lawful basis to do so.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>What happens to the tracking of transactions when the individual refuses cookies to be set on the publisher domain? Can TradeTracker still track transactions based on alternative tracking methods?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">If a user explicitly opts-out of cookies and this information is adequately passed on to TradeTracker, the user expects cookies to not be set. In general, only when the user explicitly requests to opt-out from TradeTracker processing their personal data the transaction is not tracked. Alternative tracking methods are used otherwise, and transactions will generally be tracked.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>What happens to the tracking of transactions when the individual accepts cookies to be set on the publisher domain, but subsequently refuses on the merchant domain? Can TradeTracker still track transactions based on alternative tracking methods?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">If a user explicitly opts-out of cookies and this information is adequately passed on to TradeTracker, the user expects cookies to not be set. In general, only when the user explicitly requests to opt-out from TradeTracker processing their personal data the transaction is not tracked. Alternative tracking methods are used otherwise, and transactions will generally be tracked. Users will always be able to opt-out from TradeTracker by following the appropriate process as indicated in the privacy policy. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>In case of server-to-server tracking, does there need to be an arrangement between the merchant and TradeTracker?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">Yes, if data provided to TradeTracker is considered personal data. For example, the Order ID is considered personal data and consequently parties need to make arrangements with regards to that data. Such arrangements are provided for under the standard merchant agreement and alternatively standard GDPR-addendum.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>The cookie consent tool facilitated by TradeTracker does not provide an option to reject cookies. Why not?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">Under the current ePrivacy Directive there is no obligation to provide a possibility to reject cookies. Instead, the website provides a well-informed consent requirement to the user. The alternative is to leave the website.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>How long does TradeTracker store the personal data, like IP addresses or other customer and transaction data?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">TradeTracker only stores the data for as longs as is required to achieve the purpose for the particular processing of the data but removes any personal data [maximum 24 months] after the contract is terminated or after transactions are invoiced and paid out to the affiliate depending on the type of data.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Where is data transferred to, outside the EEA?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">Data related to the services of TradeTracker and performance of the contractual obligations between the network, merchants and affiliates are physically stored in the EU \/ EEA. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Do TradeTracker employees see the same information as merchants and affiliates? Is it sufficient to mask the last octet of the IP address in the interface to comply with GDPR?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">The TradeTracker platform is built to provide limited access to users, depending on their need to work with such information. Masking the last octet of IP-addresses is sufficient in the interfaces since it is only visible to the users operating under the contractual terms. Outside the UI the data is pseudonymized and therefore complies with GDPR. The information available to TradeTracker staff is used for fraud prevention.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>If a consumer requests for all data related to the person to be removed, how does TradeTracker adhere to this request?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">Based on the limited personal data gathered by TradeTracker, the only information to possibly be removed is transactions data connected to an IP address. However, this can only be achieved by either receiving order IDs from the merchant, or the user sharing the IP address. The latter not being reliable due to its changing character.<\/p>\n<p>Alternatively, the user refers to personal details (like contact details) provided as an affiliate. These can be anonymized upon request or alternatively will be removed according to internal policies.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>In the case of an affiliate transaction, who is responsible for the processing of personal data as the consumer passes from the publisher&#8217;s site to the merchant domain and also interacts with the network servers?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">As the consumer starts its journey on the publisher&#8217;s site, the publisher is responsible to safeguard the visitor\u2019s personal data, for example, by operating under SSL protocols. This means that as the visitor continues its journey to the merchant, it passes via TradeTracker servers through secured connection. Here, TradeTracker is responsible for the adequate processing and safeguarding of the data. Subsequently, as the visitor browses the site of the merchant, it is the merchant\u2019s responsibility to safeguard the data. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Which technical and organizational measures does TradeTracker have in place to safeguard data?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><u>Availability<\/u><br \/>\nData centres and applied infrastructure are built in clusters in various regions. All data centres are online and serving customers; no data centre is \u201ccold.\u201d In case of failure, automated processes move customer data traffic away from the affected area. Core applications are deployed in an N+1 configuration, so that in the event of a data centre failure, there is sufficient capacity to enable traffic to be load balanced to the remaining sites. Furthermore, Processor makes use of DDOS mitigation technologies.<br \/>\n<u>Integrity <\/u><br \/>\nData processing locking mechanisms make sure the Data is only processed if prior processes have completed successfully. This means that integrity of the data is guaranteed.<br \/>\n<u>Confidentiality <\/u><br \/>\nPersonal Data is encrypted, and only selected employees have access to the processing actions of the Dat. When an employee no longer has a business need for these privileges, his or her access is immediately revoked, even if they continue to be an employee or otherwise involved with the company.<br \/>\n<u>Security audits <\/u><br \/>\nAdequate review of policies and applications are executed every six months. TradeTracker is assisted by third party legal advisors to review continued compliance.<br \/>\n<u>Portability <\/u><br \/>\nUpon request of Controller, Processor or Data Subject, TradeTracker undertakes to provide records of any Data Subject and has devised a streamlined process to adhere to such requests in a timely manner.<br \/>\n<u>Accountability <\/u><br \/>\nTradeTracker makes use of various monitoring and logging tools on both application and infrastructure level. All data processed through such activities is fully compliant with privacy policies.<br \/>\nIndividual records containing any Personal Data are stored with a &#8216;time to live&#8217; (TTL) and will be removed or destroyed \/ anonymized at such point.<br \/>\n<u>Physical security <\/u><br \/>\nAmazon Web Services (AWS) delivers a scalable cloud computing platform with high availability and dependability, providing the tools that enable AWS to run a wide range of applications.<br \/>\nAmong others, the following measures are adhered to by AWS: AWS data centres are housed in nondescript facilities. Physical access is strictly controlled both at the perimeter and at building ingress points by professional security staff utilizing video surveillance, intrusion detection systems, and other electronic means. Authorized staff must pass two-factor authentication a minimum of two times to access data centre floors. All visitors and contractors are required to present identification and are signed in and continually escorted by authorized staff.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Can I get further assistance?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>We understand that the new GDPR regulations may cause queries to come up. 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