{"id":64547,"date":"2018-06-13T07:06:20","date_gmt":"2018-06-13T07:06:20","guid":{"rendered":"https:\/\/tradetracker.com\/gdpr\/"},"modified":"2022-01-24T17:41:07","modified_gmt":"2022-01-24T17:41:07","slug":"gdpr","status":"publish","type":"page","link":"https:\/\/tradetracker.com\/at\/knowledge-centre\/gdpr\/","title":{"rendered":"Wissensdatenbank"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_id=&#8221;kc-top&#8221; classes=&#8221;part-fullsection section-kc-topics bg-color10 bg-pattern full-width&#8221;][vc_column]<div class=\"row\"><div class=\"vc_col-sm-12\"><div class=\" static-page-intro-text \"><h1  class=\"\">Wissensdatenbank<\/h1><h2  class=\"\">Verstehen Sie die Grundlagen einer Kampagne. Hier finden Sie ein Informationen f\u00fcr eine kurze Einf\u00fchrung ins Affiliate-Marketing und die Tradetracker-Plattform.<\/h2><\/div>\r\n        <\/div>\r\n    <\/div>[\/vc_column][\/vc_row][vc_row el_id=&#8221;tt-sec-menu&#8221;][vc_column][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row el_id=&#8221;kc-content&#8221;][vc_column][vc_raw_html]JTNDaDIlM0VGJUMzJUJDciUyMFB1Ymxpc2hlciUzQyUyRmgyJTNF[\/vc_raw_html]    <div class=\"row\">\r\n        <div class=\"vc_col-sm-12\">\r\n            <div class=\"space\"><\/div>\r\n            <ul class=\"toggle\">\r\n                                            <li class=\"kc-topic active\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Wie kann ich einen TradeTracker-Account er\u00f6ffnen?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Die Anmeldung f\u00fcr einen Publisher-Account ist kostenlos. Einmal registriert, wird Ihre Website von einem unserer Publisher-Manager zur Genehmigung bewertet. Nach Genehmigung k\u00f6nnen Sie Werbung f\u00fcr Ihre Auswahl von Advertisern sofort beginnen. Starten Sie jetzt und <a href=\"https:\/\/affiliate.tradetracker.com\/signup\/step1?loc=de_AT\">erstellen Sie einen Publisher-Account<\/a>.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Wie beginne ich mit der Monetarisierung meiner Inhalte?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Unsere Affiliate-Marketing-Plattform bietet Ihnen die Werkzeuge, um Inhalte bekannter Marken auf Ihrer Website zu platzieren. Mit der Plattform k\u00f6nnen Sie die Leistung und Effektivit\u00e4t der verwendeten Werbematerialien detailliert \u00fcberwachen. Mit umfangreichen Berichtsfunktionen k\u00f6nnen Sie reagieren und Ihre Online-Bem\u00fchungen weiter optimieren.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Wie oft werde ich bezahlt?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Wir verstehen, dass Sie eine gewisse finanzielle Unterst\u00fctzung ben\u00f6tigen, um eine erstklassigen Website pflegen zu k\u00f6nnen. Deshalb zahlt TradeTracker Ihre Provision bis zu 4 mal pro Monat aus. Sie k\u00f6nnen sogar unsere Super-Fast-Payment-L\u00f6sung beantragen, die Provisionen innerhalb von Stunden nach einer Transaktionsgenehmigung verf\u00fcgbar macht.<br \/>\nAls Partner besitzen Sie die volle Kontrolle \u00fcber Ihre Zahlungen und k\u00f6nnen die H\u00e4ufigkeit Ihrer Auszahlungen \u00e4ndern, wann immer Sie wollen.<br \/>\nMonatlich<br \/>\nWenn Sie Ihre monatliche Auszahlungen eingestellt haben, erfolgt die Ihre Zahlung jeweils am 1. eines jeden Monats.<br \/>\nZweimal im Monat<br \/>\nWenn Sie Ihre Auszahlung zweimal im Monat vornehmen wollen, erfolgt die Zahlung am 7. und 21. eines jeden Monats.<br \/>\nViermal im Monat<br \/>\nAuswahl einer Auszahlungh\u00e4ufigkeit von viermal im Monat bedeutet, dass Ihre Zahlungen am 7., 14., 21. und 28. eines jeden Monats erfolgen.<br \/>\nBei Bedarf k\u00f6nnen Sie Auszahlungen pausieren lassen, indem Sie die Option \u201eOn-hold\u201c setzen. Sie k\u00f6nnen auch den Mindestauszahlungsbetrag von Transfers bestimmen.<br \/>\nZahlungen erfolgen kurz nach Zahlungsmitteilungen und k\u00f6nnen entweder bequem per PayPal oder \u00dcberweisung erfolgen.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Was ist Super Fast Payment?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Neben unserer Auszahlungh\u00e4ufigkeit von bis zu vier Mal im Monat k\u00f6nnen Sie auch unser einzigartiges \u201eSuper Fast Payment\u201c-Verfahren w\u00e4hlen, das die Provision innerhalb von Stunden nach der Bewilligung verf\u00fcgbar macht. Sie k\u00f6nnen diese Funktion eingehend mit Ihrem Account-Manager besprechen.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>HWie kann ich mich f\u00fcr mehrere L\u00e4nder anmelden?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Wenn Sie Interesse daran haben, auf Ihrer Website Werbung f\u00fcr Advertiser aus mehreren L\u00e4ndern zu schalten, dann k\u00f6nnen Sie Ihre Website in Ihrer Affiliate-Schnittstelle einer anderen Tradetracker-Region hinzuf\u00fcgen. Navigieren Sie einfach nach \u201eAccount -> My Sites\u201c, und klicken Sie dann auf den Link \u201eAdd new site\u201c. Sie k\u00f6nnen dann das zus\u00e4tzliche Gebiet ausw\u00e4hlen, das Sie auf Ihrer Website abdecken m\u00f6chten.<br \/>\nSobald Ihr Antrag bewilligt wurde, k\u00f6nnen Sie Ihre Aktivit\u00e4ten f\u00fcr diese Region verwalten, indem Sie sie aus dem Dropdown-Men\u00fc am Seitenanfang die entsprechenden L\u00e4nder ausw\u00e4hlen.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Kann ich mein Tracking individuell anpassen?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Ja, das k\u00f6nnen Sie! Abgesehen von unseren fortschrittlichen Technologien bei der Registrierung von Conversions stellen wir weitere anpassbare Funktionen zur Verf\u00fcgung, die Sie konfigurieren k\u00f6nnen. Zum Beispiel k\u00f6nnen Sie von der Benutzeroberfl\u00e4che aus Ihrem Link eine eindeutige Referenznummer (oder \u201esubid\u201c) hinzuf\u00fcgen oder einen Call-back-Ort nennen, so dass Conversions an Ihre eigenen Statistik-Server weitergeleitet werden. Es ist sogar m\u00f6glich, einen Tracking-Tag Dritter zu platzieren.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Stellen Sie eine API zur Verf\u00fcgung?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Ja, das tun wir! Mit dem Application Programming Interface (API oder Web-Service) haben Sie Funktionen und Informationen zur Verf\u00fcgung und k\u00f6nnen innerhalb der Software und programmgesteuert Zugriff auf die Daten in Ihrem Account zugreifen. Einige grundlegende API-Funktionen umfassen: Abrufen von Account-Daten, Kampagneninformationen, Transaktionsinformationen, Produkt-Feed-Daten, Zahlungsinformationen, Werbematerialien oder eine Kombination mehrerer Aspekte unter anderem bei der Erzeugung erweiterter, benutzerdefinierter Berichte oder der Anbindung Ihrer eigenen Statistik-Software.<br \/>\nUnsere Web-Services basieren auf dem SOAP-Protokoll. Dieses Protokoll ist eine Spezifikation f\u00fcr den Austausch strukturierter Informationen \u00fcber Web-Services. Der Zugang zu unserer API kann ganz einfach von Ihrem Account aus angefordert werden.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Welche Werbemittel werden angeboten?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Sie k\u00f6nnen aus einer breiten Palette von Werbemitteln zur Platzierung auf Ihrer Website ausw\u00e4hlen, wie beispielsweise Textlinks, Banner, Produkt-Feeds, Widgets und Gutschein\/Rabatt-Codes. F\u00fcr Banner Sie k\u00f6nnen einen Rotator einrichten, der sich auf Basis von Ihnen gelieferter Kennzahlen (wie EPC) automatisch optimiert.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Was kann ich mit \u201ePage Tools\u201c machen?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Als Affiliate haben Sie Zugang zu den TradeTracker \u201ePage Tools\u201c. Mit dieser Tool-Sammlung k\u00f6nnen Sie innerhalb der TradeTracker-Benutzeroberfl\u00e4che schnell Inhalte auf Ihren Websites verwalten<br \/>\nSie k\u00f6nnen einfach die Sichtbarkeit von Funktionen wie Widgets (Vergleichs-Tools) und unsere Link-Replacer ein- und ausschalten. Dies ist das perfekte Werkzeug zum automatischen Erzeugen ausgehender Tracking-Links f\u00fcr Advertiser.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Was sind Widgets?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Widgets sind Module mit dynamisch generierten Inhalten, die Sie Ihrer Website durch Platzierung eines einfache Codes hinzuf\u00fcgen k\u00f6nnen. Das Ergebnis kann eine anspruchsvolle Reisesuchmaschine oder ein Werkzeug sein, in dem Modeartikel verglichen werden k\u00f6nnen.<br \/>\nAlle diese Widgets k\u00f6nnen im Abschnitt \u201ePage Tools\u201c in der Affiliate-Benutzeroberfl\u00e4che verwaltet werden.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Kann ich weitere Hilfe bekommen?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Nat\u00fcrlich! Wir wollen die beste verf\u00fcgbare Affiliate-Software-Schnittstelle bereitstellen. Als wir uns auf Benutzerfreundlichkeit ausgerichtet haben, haben wir etwas gestaltet, damit unsere Kunden nicht verwirrt werden. Doch in einem sich schnell ver\u00e4ndernden Umfeld wie dem Internet tauchen unweigerlich auch Fragen auf. Gl\u00fccklicherweise gibt es ein Team qualifizierter Fachleute, die helfen, wenn Sie nicht weiterkommen.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                    <\/ul>\r\n            <div class=\"space\"><\/div>\r\n        <\/div>\r\n    <\/div>\r\n    [vc_raw_html]JTNDaDIlMjBpZCUzRCUyMmZvci1hZHZlcnRpc2VycyUyMiUzRUYlQzMlQkNyJTIwQWR2ZXJ0aXNlciUzQyUyRmgyJTNF[\/vc_raw_html]    <div class=\"row\">\r\n        <div class=\"vc_col-sm-12\">\r\n            <div class=\"space\"><\/div>\r\n            <ul class=\"toggle\">\r\n                                            <li class=\"kc-topic active\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Wie kann ich einen Tradetracker-Account er\u00f6ffnen?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><a href=\"https:\/\/tradetracker.com\/at\/advertisers\/\">Sprechen Sie mit einem unserer engagierten Vertiebsberater,<\/a> um die vielf\u00e4ltigen M\u00f6glichkeiten f\u00fcr Ihre Kampagne mit unserem Netzwerk zu besprechen. Noch nicht vertraut mit Affiliate-Marketing? Kein Problem! Sie werden durch die Grundlagen und Vorteile einer leistungsbasierten Kampagne mit TradeTracker gef\u00fchrt.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Wie fange ich an, wenn ich meinen Tradetracker-Account habe?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Sowohl als erfahrener Profi als auch als Anf\u00e4nger werden Sie von Ihrem Account-Manager immer durch Ihren Startprozess gef\u00fchrt. Sie k\u00f6nnen eine Reihe von Provisionsmodellen  (CPS, CPL, CPC, CPM und mehr) und Optionen mit Hybridmodell w\u00e4hlen. Es kommt alles auf die richtige Mischung von Ans\u00e4tzen an. So haben die Websites Ihrer Affiliates die Wahl bei der Umsetzung einer Kampagne.<br \/>\nBezahlung nur bei Leistung<br \/>\nDie Wahl des richtigen Provisionsmodells ist der Schl\u00fcssel, um die besten Publisher zu gewinnen, die Ihre Kampagne bewerben. Einmal gestartet, nutzt Ihr Account-Manager die entsprechenden Kommunikationskan\u00e4le, um die Publisher \u00fcber Ihre Kampagne zu informieren. Wenn Sie Ihre Werbemittel einschlie\u00dflich Produkt-Feeds und Angebote aktuell halten, verbessern sich Ihre Ergebnisse deutlich.<br \/>\nKeine Komplikationen im Bezahlvorgang<br \/>\nWir k\u00fcmmern uns um die Rechnungsstellung und die Zahlungen Ihrer Affiliates, so dass Sie Ihre Zeit ma\u00dfgeschneiderte Kampagnen und dem Aufbau von Beziehungen mit Publishern widmen k\u00f6nnen.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Ist die Software einfach zu bedienen und skalierbar?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Unsere Software ist vollst\u00e4ndig skalierbar. Das bedeutet, dass Advertiser problemlos einen kompletten Produktkatalog mit Millionen von Produkten hinzuf\u00fcgen und diesen Tausenden von Affiliates zur Verf\u00fcgung stellen k\u00f6nnen. Es gibt zahlreiche M\u00f6glichkeiten, wie Ihr Account-Manager Sie w\u00e4hrend des Prozesses anleiten und mit Ihnen die beste Vorgehensweise f\u00fcr Ihre Online-Kampagne und die Website ermitteln kann.<br \/>\nEs ist auch m\u00f6glich, verschiedene Werbemethoden gleichzeitig von der Tradetracker-Schnittstelle aus zu \u00fcberwachen. Wenn Sie mehr ben\u00f6tigen und gern selbst entwickeln m\u00f6chten, bieten wir auch ein umfangreiches API-System, um mit unserer Plattform zu kommunizieren.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Wie kann ich meine Kampagne in mehreren L\u00e4ndern starten?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Um Ihre Kampagne in mehreren L\u00e4ndern zu starten, kontaktieren Sie einfach Ihren Account-Manager bei Tradetracker. Dieser stellt alles Notwendige zusammen, damit Sie starten k\u00f6nnen. Ihr Account-Manager k\u00fcmmert sich um die ersten Schritte der Kontaktaufnahme mit den einzelnen L\u00e4ndern.<br \/>\nSie k\u00f6nnen eine zentrale Anlaufstelle oder individuelle Account-Manager f\u00fcr jedes einzelne Land w\u00e4hlen. Dies kann n\u00fctzlich sein, falls Sie mehrere Mitarbeiter zur Betreuung regionaler Marketing-Aktivit\u00e4ten haben. Egal was Sie w\u00e4hlen, Ihre Kampagnen k\u00f6nnen von einer einzigen Schnittstelle aus verwaltet werden. So ben\u00f6tigen Sie nicht mehrere Logins f\u00fcr verschiedenen Regionen.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Welche Bericht gibt es und sind diese in Echtzeit?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Sehen zu k\u00f6nnen, welche Website oder Kampagne am effizientesten ist, ist entscheidend, um die beste Leistung zu erzielen. Daher stehen umfangreiche Echtzeit-Berichte in Ihrem Account zur Verf\u00fcgung. Von einfachen Zahlen wie Klicks, Leads und Conversions bis hin zu anspruchsvolleren Informationen wie eCPC, EPC, CSR und CLR ist f\u00fcr Sie alles schnell erreichbar.<br \/>\nDiese Berichte liefern Ihnen detaillierte Informationen \u00fcber die Performance von Kampagnen, die auf verschiedenen Ebenen laufen. Sie k\u00f6nnen sogar Berichte erweitern oder ganz individuell gestalten und Sie f\u00fcr eine sp\u00e4tere Verwendung speichern.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Was ist eine Vorauszahlung und warum sollte ich sie nutzen?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Vorauskasse erm\u00f6glicht Ihnen, einen bestimmten Betrag im Voraus zu bezahlen. Dieser wird verwendet, um Ihre Rechnungen mit Affiliates-Provisionen sofort als bezahlt zu kennzeichnen, nachdem die Rechnung generiert wurde. Dadurch wird sichergestellt, dass schnelle Auszahlungen an Affiliates erfolgen, die deshalb zufrieden sind und gern wieder in Ihre Kampagne investieren \u2013 anders als bei Ihren Konkurrenten, die dies vielleicht nicht bieten.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Was sind Produkt-Feeds und warum sind sie so wichtig?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Produkt-Feeds (auch Daten-Feeds genannt) sind ein Export Ihrer Lagerprodukte. Diese werden h\u00e4ufig im XML- oder CSV-Format erzeugt und k\u00f6nnen leicht innerhalb der Tradetracker-Plattform verwendet werden. Wir unterst\u00fctzen eine Vielzahl bestehender Feed-Arten, beispielsweise Google Shopping.<br \/>\nEin Produkt-Feed ist ein sehr empfehlenswertes, benutzerfreundliches und wartungsarmes Werkzeug f\u00fcr Affiliates, um mehr Conversions zu generieren, weil Besucher auf die entsprechende Produktseite weitergeleitet werden, die sie interessiert.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Sollte ich meinen Affiliates viele verschiedene Text-Links anbieten?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Unsere Erfahrung zeigt, dass Text-Links im Vergleich mit anderen Werbematerialien die h\u00f6chste Conversion-Rate besitzen, da sie leicht Inhalte transportieren.<br \/>\nText-Links k\u00f6nnen leicht von Affiliates beim Schreiben einer Produktbewertung oder eines Blog-Posts verwendet werden. Affiliates k\u00f6nnen in ihrer Kritik oder ihrem Artikel einen einfachen Link zum entsprechenden Produkt\/Service als Hyperlink hinzuzuf\u00fcgen.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Kann ich meine Gutscheincodes teilen?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Abgesehen von der Auswahl einzelner Werbematerialien k\u00f6nnen Sie innerhalb der Benutzerschnittstelle auch schnell Gutschein(Rabatt)Codes und Verbraucherangebote hinzuf\u00fcgen. Mit allgemeinen Rabatt-Codes k\u00f6nnen Sie Ihre Kampagne deutlich beschleunigen \u2013 vor allem beim Start. Wenn Sie noch keine Gutscheincodes besitzen, k\u00f6nnen Sie auch bestimmte Verbraucherangebote als Werbemittel hinzuf\u00fcgen. Diese sind ein perfekter Weg f\u00fcr Affiliates, um Ihre Marke mit einem zus\u00e4tzlichen Angebot wie kostenlosem Versand zu bewerben.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Kann ich meinen Affiliates HTML-Materialien bieten?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Absolut! HTML-Materialien erm\u00f6glichen es Ihnen, dynamische Anzeigen wie dynamische Produktinhalte und Suchfelder zu erstellen. HTML-Anzeigen werden wegen ihrer Flexibilit\u00e4t und ihren Gestaltungsm\u00f6glichkeiten immer popul\u00e4rer.<br \/>\nMit HTML-Suchfeldern k\u00f6nnen Besucher eine Suche direkt von der Affiliate-Website aus durchf\u00fchren. Nach dem Anklicken der Suchschaltfl\u00e4che wird der Besucher zur Suchergebnisseite auf der Website eines Advertisers weitergeleitet.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Kann ich also immer noch Banner anbieten?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Obwohl Banner in der Regel nicht \u00e4hnlich viele Klicks generieren wie Text-Links, bieten sie doch einen zus\u00e4tzlichen Mehrwert. Wir leben in einer visuell dominierten Gesellschaft. Dies gilt gleicherma\u00dfen f\u00fcr Affiliates sowie f\u00fcr deren Besucher. Darum ist es wichtig, Ihre Marke und Ihre Produkte visuell ansprechend zu pr\u00e4sentieren. Unserer Erfahrung nach erh\u00f6ht eine Mischung aus beidem die Wahrscheinlichkeit eines Klicks.<br \/>\nAffiliates, die zus\u00e4tzlich Banner verwenden, um Sie zu bewerben, helfen, Ihre Markenposition zu f\u00f6rdern. Wir empfehlen, Banner-Material regelm\u00e4\u00dfig zu aktualisieren und zu erneuern und mit bestimmten Website-Kategorien oder produktspezifischen Seiten zu verlinken, da dies die Conversion-Raten am st\u00e4rksten erh\u00f6ht.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Stellen Sie eine API zur Verf\u00fcgung?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Ja, das tun wir! Mit dem Application Programming Interface (API oder Web-Service) bekommen Sie Funktionen und Informationen und bekommen innerhalb der Software und programmgesteuert Zugriff auf die Daten in Ihrem Account. Einige grundlegende API Funktionen sind: Abrufen von Account-Daten, Kampagneninformationen, Transaktionsinformationen, Produkt-Feed-Daten, Zahlungsinformationen, Werbematerialien oder eine Kombination dieser Dinge unter anderem bei der Erzeugung erweiterter benutzerdefinierte Berichte oder der Anbindung Ihrer eigenen Statistik-Software.<br \/>\nUnsere Web-Services basieren auf dem SOAP-Protokoll. Dieses Protokoll ist eine Spezifikation f\u00fcr den Austausch strukturierter Informationen \u00fcber Web-Services. Der Zugang zu unserer API kann ganz einfach von Ihrem Account aus angefordert werden.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Kann ich weitere Hilfe erhalten?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Aber nat\u00fcrlich! Mit den Werkzeugen von TradeTracker k\u00f6nnen Sie Ihre Online-Kampagnen ganz leicht optimieren. Es ist jedoch von Vorteil, regelm\u00e4\u00dfig Kontakt mit Ihrem Account-Manager zu halten, der wei\u00df, wie man das Beste aus Ihrem Auftritt herausholt. Er oder sie wird Ihre Zusammenarbeit mit Publishern optimieren, so dass die Rentabilit\u00e4t f\u00fcr beide Seiten gew\u00e4hrleistet ist. Unsere Account-Manager werden Sie regelm\u00e4\u00dfig kontaktieren oder aber Sie wenden sich an sie. Die notwendigen Informationen finden Sie in Ihrem Schnittstellen-Dashboard.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                    <\/ul>\r\n            <div class=\"space\"><\/div>\r\n        <\/div>\r\n    <\/div>\r\n    [vc_raw_html]JTNDaDIlM0VGJUMzJUJDciUyMEdEUFIlM0MlMkZoMiUzRQ==[\/vc_raw_html]    <div class=\"row\">\r\n        <div class=\"vc_col-sm-12\">\r\n            <div class=\"space\"><\/div>\r\n            <ul class=\"toggle\">\r\n                                            <li class=\"kc-topic active\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Why does TradeTracker position itself as a Data Controller?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">In the first instance, TradeTracker determines<\/span><span lang=\"EN-GB\"> what information to track, and how to track it, and based on which technology. TradeTracker then informs the advertiser on the measures to be implemented to be able to make use of the services of the network, and under which economic model these services are carried out.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>TradeTracker has determined &#8216;legitimate interest&#8217; to be the basis for its tracking activities, to process certain personal data. What grounds of the balancing test have been used to substantiate this?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">It is based on the outcome of the balancing test and the principle that the data used in the course of executing the tracking activities are based on data which carries a very low risk of negative impact on the data subject\u2019s interest and will not result in a high risk to individuals being tracked. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>As an affiliate, am I a data controller or data processor?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Affiliates are a data controller when they provide for a newsletter subscription or otherwise have a (contracted) relationship with visitors \u2013 being their customers.<\/p>\n<p>Whether one is controller or processor depends on the relevant party. It is important to understand the position of the party, as defined in the GDPR. A data controller is the entity which determines the purpose and manner for which data is processed, either by itself or alongside others. This means that the data controller determines \u2018why\u2019 data is processed.<\/p>\n<p>The data processor, on the other hand, does not make decisions as to why the data should be processed. However, it can make some limited decisions about \u2018how\u2019 the data should be processed. This means, for example, a data processor may make decisions about the type of software used in the processing, but it may not make decisions about the essential elements of the processing. A key essential element of processing is which personal data to process. Therefore, if a data processor, while assisting the data controller in achieving its purposes, decides what data should be processed to achieve those aims, it will most likely become a data controller jointly with the first controller.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Under what legal basis does the merchant or affiliate process personal information?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>This is up to each party to determine. TradeTracker processes personal data as a Data Controller with regards to the tracking of transactions under article 6.1 (f) \u2013 legitimate interest. Under Article 6.1 of the GDPR, processing shall be lawful only if and to the extent that at least one of the following applies:<\/p>\n<ul>\n<li>(a) the data subject has given consent to the processing of his or her personal data for one or more specific purposes;<\/li>\n<li>(b) processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract;<\/li>\n<li>(c) processing is necessary for compliance with a legal obligation to which the controller is subject;<\/li>\n<li>(d) processing is necessary in order to protect the vital interests of the data subject or of another natural person;<\/li>\n<li>(e) processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;<\/li>\n<li>(f) processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.<\/li>\n<\/ul>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>A merchant still wants TradeTracker to sign a Data Processing Agreement (DPA). Will we sign them?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">No, we will not sign a data processing agreement, but instead an arrangement. <\/span><span lang=\"EN-GB\">Both the merchant and TradeTracker are Data Controller, making us Joint Controllers. Also, certain information will remain in the TradeTracker system even after the contractual obligations are completed, for the sake of reporting to other (previously) involved parties. This is part of the reason why TradeTracker is (also) a Controller. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>As a merchant, can I sign TradeTracker&#8217;s addendum relating to the data processing arrangement? I am a Data Controller myself.<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">TradeTracker also positions itself as a data controller, not a processor, for the purpose of the affiliate program. Under article 26 of the GDPR where two or more controllers jointly determine the purposes and means of processing, they shall be joint controllers. They shall determine their respective responsibilities for compliance with the obligations under this Regulation in a transparent manner, in particular as regards the exercising of the rights of the data subject and their respective duties to provide the information referred to in Articles 13 and 14 of the GDPR, by means of an arrangement between them.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>As a publisher I would like TradeTracker to sign a Data Processing Agreement (DPA).<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">No, this is not standard procedure since TradeTracker (also) positions itself as a data controller for the purpose of the affiliate program. The affiliate and TradeTracker are both Data Controllers, making us Joint Controllers for which parties need to agree on how to handle respective responsibilities.<b><\/b><\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>An agency is considered to be the processor of a merchant, and the agency wants TradeTracker to sign a Data Processing Agreement (DPA). Should parties sign a DPA?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">TradeTracker is a Data Controller in respect of the affiliate program. In this case the merchant and TradeTracker are joint controllers, whereby the agency has certain obligations it needs to meet under the Data Processing Agreement it has in place with the merchant. In this case, <\/span><span lang=\"EN-GB\">Article 26 arrangements need to be in place between the Agency and TradeTracker and the addendum is often sufficient. If the agency insists to have (only) standard data-removal articles added to the addendum, to meet their obligations, this amendment is possible since it is a general requirement under GDPR for data to be removed upon request.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Should information be provided by merchants and affiliates in their privacy policies with regards to their use of TradeTracker?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">There is no need to explicitly mention the individual parties you share data with or use as (sub-) processor. However, the category of recipients needs to be specified as third parties, in which case the TradeTracker service relates to e.g. online marketing services. Customers are allowed to create their own statement or alternatively may use the following text example: <\/span><\/p>\n<p><em>[Merchant\/Affiliate] makes use of the services of TradeTracker.com. Their role is to help advertisers and publishers understand which advertisements displayed by publishers have generated which sales, leads or other actions for advertisers. This allows the advertiser to pay a publisher only when the advertisement displayed (or any alternative required action) by the publisher refers an individual to the advertiser and that individual makes a purchase. TradeTracker uses data, including cookies, to achieve this understanding. This data relates to individuals but does not identify them by name.\u00a0It is pseudonymous data and relates to a single referral by an individual from one website to another, and then a confirmation that a purchase was made.\u00a0<\/em><\/p>\n<p><em>TradeTracker also maintains a database of references to individual\u2019s devices, so that they can understand whether an advertisement viewed on one device, for example a phone, caused a purchase to be made by that individual on one of their other devices, for example a laptop. This database does not allow people to be identified by name, which is not possible for TradeTracker itself to achieve.<\/em><\/p>\n<p><em>TradeTracker does not build profiles which show an individual&#8217;s internet purchase history over a period of time. TradeTracker also does not target individuals with advertisements for products and services based on their perceived interests. Their role is simply to measure the effectiveness of specific online advertisements.<\/em><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Can anyone opt-out for TradeTracker cookies? If yes, how?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>Yes, there is a possibility to opt-out of TradeTracker cookies. Publishers can apply the TradeTracker \u2018deny-handler\u2019 to opt-out from TradeTracker cookies.<br \/>\nIn addition to refusing TradeTracker cookies, under the GDPR the user must also be able to opt-out from having their personal data processed. This opt-out is possible via the cookie page on the TradeTracker domain, referred to by the merchant or publisher as indicated in their own privacy policy. This opt-out sets a functional cookie on the user\u2019s system and avoids any tracking over cookies from the TradeTracker domain. As result the user has opted-out from TradeTracker processing personal data. The result is active until the user removes the cookie from his system or provides an opt-in. There is no alternative method for TradeTracker, or any provider using similar processes due to the nature of the business and limited scope of personal data it is involved with, to otherwise avoid users being tracked by cookies.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>What is the difference between cookie consent and data consent?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>On one hand, cookie consent is required for placing any non-functional cookie, irrespective of whether personal data is included in such cookie. On the other hand, data consent is one of the lawful grounds to process personal data, referring to Article 6.1(a) of the GDPR. Therefore, giving consent to cookies being placed and giving consent to data being processed can be two very different things.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>If TradeTracker applies legitimate interest as a lawful basis to process personal data, why does TradeTracker still make use of cookies for its tracking activities?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>TradeTracker does not depend on consent from the individual \/ data subject, due to the legitimate interest as a legal basis for processing personal data. The processing of personal data and consent for cookies however are two separate things to consider.<\/p>\n<p>For the use of cookies, consent is (usually) required under the ePrivacy Directive. Cookies placed by TradeTracker do not contain personal data, but may be considered personal themselves. Hence, they are not subject to data consent which is another legal basis for processing personal data. As per our Terms and Conditions for publishers, they are required to obtain consent for cookies. TradeTracker assumes the publisher has obtained the visitor&#8217;s consent for cookies unless TradeTracker is informed otherwise. If cookies are accepted, the tracking may occur via cookies.<\/p>\n<p>In certain countries, like the Netherlands, affiliate cookies are exempted from requiring consent as required under the current ePrivacy Directive. Hence, the explicit consent is not required for this type of cookies unless they contain personal data.<\/p>\n<p>TradeTracker makes use of cookies and other non-cookie-based tracking methods. Unless there is an explicit opt-out for the TradeTracker tracking services (under the opt-out for personal data processing), various tracking methods like fingerprint may be used since they do not require explicit consent from the user. To lawfully process the (pseudonymized) personal data in this functional &#8220;analytical tracking process&#8221;, TradeTracker applies legitimate interest as a lawful basis to do so.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>What happens to the tracking of transactions when the individual refuses cookies to be set on the publisher domain? Can TradeTracker still track transactions based on alternative tracking methods?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">If a user explicitly opts-out of cookies and this information is adequately passed on to TradeTracker, the user expects cookies to not be set. In general, only when the user explicitly requests to opt-out from TradeTracker processing their personal data the transaction is not tracked. Alternative tracking methods are used otherwise, and transactions will generally be tracked.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>What happens to the tracking of transactions when the individual accepts cookies to be set on the publisher domain, but subsequently refuses on the merchant domain? Can TradeTracker still track transactions based on alternative tracking methods?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">If a user explicitly opts-out of cookies and this information is adequately passed on to TradeTracker, the user expects cookies to not be set. In general, only when the user explicitly requests to opt-out from TradeTracker processing their personal data the transaction is not tracked. Alternative tracking methods are used otherwise, and transactions will generally be tracked. Users will always be able to opt-out from TradeTracker by following the appropriate process as indicated in the privacy policy. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>In case of server-to-server tracking, does there need to be an arrangement between the merchant and TradeTracker?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">Yes, if data provided to TradeTracker is considered personal data. For example, the Order ID is considered personal data and consequently parties need to make arrangements with regards to that data. Such arrangements are provided for under the standard merchant agreement and alternatively standard GDPR-addendum.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>The cookie consent tool facilitated by TradeTracker does not provide an option to reject cookies. Why not?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">Under the current ePrivacy Directive there is no obligation to provide a possibility to reject cookies. Instead, the website provides a well-informed consent requirement to the user. The alternative is to leave the website.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>How long does TradeTracker store the personal data, like IP addresses or other customer and transaction data?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">TradeTracker only stores the data for as longs as is required to achieve the purpose for the particular processing of the data but removes any personal data [maximum 24 months] after the contract is terminated or after transactions are invoiced and paid out to the affiliate depending on the type of data.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Where is data transferred to, outside the EEA?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">Data related to the services of TradeTracker and performance of the contractual obligations between the network, merchants and affiliates are physically stored in the EU \/ EEA. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Do TradeTracker employees see the same information as merchants and affiliates? Is it sufficient to mask the last octet of the IP address in the interface to comply with GDPR?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">The TradeTracker platform is built to provide limited access to users, depending on their need to work with such information. Masking the last octet of IP-addresses is sufficient in the interfaces since it is only visible to the users operating under the contractual terms. Outside the UI the data is pseudonymized and therefore complies with GDPR. The information available to TradeTracker staff is used for fraud prevention.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>If a consumer requests for all data related to the person to be removed, how does TradeTracker adhere to this request?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">Based on the limited personal data gathered by TradeTracker, the only information to possibly be removed is transactions data connected to an IP address. However, this can only be achieved by either receiving order IDs from the merchant, or the user sharing the IP address. The latter not being reliable due to its changing character.<\/p>\n<p>Alternatively, the user refers to personal details (like contact details) provided as an affiliate. These can be anonymized upon request or alternatively will be removed according to internal policies.<\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>In the case of an affiliate transaction, who is responsible for the processing of personal data as the consumer passes from the publisher&#8217;s site to the merchant domain and also interacts with the network servers?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><span lang=\"EN-GB\">As the consumer starts its journey on the publisher&#8217;s site, the publisher is responsible to safeguard the visitor\u2019s personal data, for example, by operating under SSL protocols. This means that as the visitor continues its journey to the merchant, it passes via TradeTracker servers through secured connection. Here, TradeTracker is responsible for the adequate processing and safeguarding of the data. Subsequently, as the visitor browses the site of the merchant, it is the merchant\u2019s responsibility to safeguard the data. <\/span><\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Which technical and organizational measures does TradeTracker have in place to safeguard data?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p><u>Availability<\/u><br \/>\nData centres and applied infrastructure are built in clusters in various regions. All data centres are online and serving customers; no data centre is \u201ccold.\u201d In case of failure, automated processes move customer data traffic away from the affected area. Core applications are deployed in an N+1 configuration, so that in the event of a data centre failure, there is sufficient capacity to enable traffic to be load balanced to the remaining sites. Furthermore, Processor makes use of DDOS mitigation technologies.<br \/>\n<u>Integrity <\/u><br \/>\nData processing locking mechanisms make sure the Data is only processed if prior processes have completed successfully. This means that integrity of the data is guaranteed.<br \/>\n<u>Confidentiality <\/u><br \/>\nPersonal Data is encrypted, and only selected employees have access to the processing actions of the Dat. When an employee no longer has a business need for these privileges, his or her access is immediately revoked, even if they continue to be an employee or otherwise involved with the company.<br \/>\n<u>Security audits <\/u><br \/>\nAdequate review of policies and applications are executed every six months. TradeTracker is assisted by third party legal advisors to review continued compliance.<br \/>\n<u>Portability <\/u><br \/>\nUpon request of Controller, Processor or Data Subject, TradeTracker undertakes to provide records of any Data Subject and has devised a streamlined process to adhere to such requests in a timely manner.<br \/>\n<u>Accountability <\/u><br \/>\nTradeTracker makes use of various monitoring and logging tools on both application and infrastructure level. All data processed through such activities is fully compliant with privacy policies.<br \/>\nIndividual records containing any Personal Data are stored with a &#8216;time to live&#8217; (TTL) and will be removed or destroyed \/ anonymized at such point.<br \/>\n<u>Physical security <\/u><br \/>\nAmazon Web Services (AWS) delivers a scalable cloud computing platform with high availability and dependability, providing the tools that enable AWS to run a wide range of applications.<br \/>\nAmong others, the following measures are adhered to by AWS: AWS data centres are housed in nondescript facilities. Physical access is strictly controlled both at the perimeter and at building ingress points by professional security staff utilizing video surveillance, intrusion detection systems, and other electronic means. Authorized staff must pass two-factor authentication a minimum of two times to access data centre floors. All visitors and contractors are required to present identification and are signed in and continually escorted by authorized staff.<\/p>\n<\/p>\r\n                        <\/div>\r\n                        <\/li>\r\n                                                    <li class=\"kc-topic\"><a class=\"tgg-title\">\r\n                                <div class=\"feature-less-text\">Less<\/div>Can I get further assistance?<\/a>\r\n                        \r\n                        <div class=\"tgg-content\">\r\n                            <p><p>We understand that the new GDPR regulations may cause queries to come up. 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GDPR - TradeTracker.com | Affiliate Marketing | Performance Marketing<\/title>\n<meta name=\"description\" content=\"WISSENSDATENBANK - Sie wollen als TradeTracker Publisher erfolgreich sein, hier finden Sie alle wichtigen Informationen!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tradetracker.com\/at\/wp-json\/wp\/v2\/pages\/64547\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Can I get further assistance? 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