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14 hours ago

TradeTracker.com

We are currently at the midst of E-Commerce Brazil 2019 at the Transamerica Expo Center-SP. Visit our TradeTracker booth (C-59) to understand the Power of Performance and find out more about Real Attribution. #tradetracker #realattribution #ecommercebr2019 #ecommerce #ttbr #tradetrackernoecommercebr #performancemarketing #affiliatemarketing #digitalmarketing #marketing ... See MoreSee Less

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3 weeks ago

TradeTracker.com

About last week..On thursday june 20th TradeTracker hosted the TradeTracker en Seine event in the famous waters of Paris. All that attended contributed to a great night where publishers,… ... See MoreSee Less

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Latest Videos

TradeTracker’s International Performance Marketing Award submission

Real Attribution Launch Event With Launch Partner TMG

We’re Global

TradeTracker is internationally present, and as members of the online community, we know better than anyone the internet’s ability to make national borders irrelevant.

Our global office presence helps us remain approachable and relevant to individual national markets, while also opening a network of potential international partners.

An ambition to grow has led to our presence in over 19 different countries, while we continually make plans for our next big venture.

North America

29 March, 2019 by TradeTracker UK Publisher spotlights TradeTracker

Coming to the end of Q1 with holiday season set to kick off for 2019, we spoke to Colin Carter of Weather2Travel.com to discuss the important role of content sites within the affiliate industry and the changing landscape towards the future. Weather2Travel.com is quite a unique concept within the affiliate space. What drove the idea to […]

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27 February, 2019 by TradeTracker UK Publisher spotlights TradeTracker

For the second of our Publisher Spotlight blogs of 2019, we spoke with Ross Attwood, Retailer Partnerships Manager of Give as you Live to discuss the origins of their brand and what sets them apart from the Cashback/Reward scene in the UK. What can you tell me about Give As You Live and how did the […]

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24 January, 2019 by TradeTracker UK Attribution Campaigns Publisher spotlights TradeTracker

Returning for 2019 is the first of our Publisher Spotlights of the year. This month we spoke to Tom Driehuis of Orangedotcom to discuss how advertisers can benefit by moving their search engine advertising into the affiliate channel. When and how did Orangedotcom start and enter into the affiliate space? Orangedotcom was founded in 2009 […]

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27 November, 2018 by rpelgrim TradeTracker

TradeTracker continues its Global expansion into Argentina TradeTracker is continuously growing at a fast pace as part of its global expansion plan. With operations delivering outstanding results for advertisers and affiliates in all existing markets – and the introduction of a Real-Attribution model – the time has come to enter the third Latin-American country, Argentina. […]

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13 November, 2018 by rpelgrim TradeTracker
11.11 - Singles Day TradeTracker

Singles Day is one of the greatest online discount events and a popular holiday that has come over from China. At Alibaba (Ali Express) Singles Day was held for the tenth time this year and again it broke all records. A turnover of 1 billion dollars was realised within 85 seconds from the start. Ultimately […]

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07 September, 2018 by TradeTracker UK Awards TradeTracker TradeTracker News

TradeTracker is pleased to announce we have been shortlisted for 6 entries in the 2018 International Performance Marketing Awards. Categories include “Best Full Service Network” and “Best Performance Marketing Technology” as well as regional entries spanning the globe. 2018 has seen TradeTracker grow around the world, with new markets allowing us to operate a truly […]

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17 May, 2018 by rpelgrim TradeTracker

At TradeTracker, privacy and data protection is important to us. The new General Data Protection Regulation (GDPR) is set to significantly change the data protection landscape in Europe (and beyond) once it applies from 25 May 2018. It is the first change of its kind in around 20 years. The GDPR affects all businesses that […]

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02 January, 2018 by TradeTracker UK TradeTracker

We would like to extend our thanks and best wishes to everyone who has played a part in TradeTracker’s growth over the years and may it continue in 2018 and beyond! It is individuals and companies like yourself who make being in this business such a pleasure all year round. We are proudly humbled by […]

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09 August, 2017 by pkeckeis Attribution TradeTracker
Real Attribution - Custom Model in detail

Advertisers starting with TradeTracker’s Real Attribution have the possibility to choose between a variety of models. Five out of the total of six attribution models reward touchpoints based on their position of the path, while the custom model allows for other factors to be considered. In this version of “Insights” we will dive into this custom model […]

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29 July, 2017 by pkeckeis Attribution TradeTracker
Changing consumer behavior

Since the launch of Real Attribution there has been a huge shift in both campaign performance and publisher behavior. These changes are apparent at the individual publisher level and also at a global level within TradeTracker. The most noticeable changes to the customer journey, in terms of the number of active publishers, average conversion path length, number of touchpoints […]

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