Blogs

Find the latest news from the performance marketing industry, tips and tricks on how to better your affiliate marketing, in depth topic analysis by our selected opinion leaders and a glimpse of life inside TradeTracker around the globe.

Christmas Trends

By: Natasha Tooray

After a very successful Black Friday and Cyber Monday weekend, TradeTracker begins to focus on the upcoming Christmas period.

Advertisers have been advised to send in any promotions early, in order for the Account Management team to arrange maximum exposure. This Q4, following a trend we’ve seen, we’re expecting an increase in overall affiliate commission, compared to that of December 2016. We are, of course, expecting the shopping industry to perform exceptionally with fashion and clothing, beauty and gifts and gadgets to be top performers. However, based on current trends, we expect higher sales within the travel industry as well.

We will be working closely with affiliates and merchants to achieve the best partnerships, in order to maximise conversions. To strengthen the affiliate relationships, TradeTracker have released the ‘Take a Break’ 11am quiz, where affiliates have the chance to win prizes by answering topical questions  correctly, as sponsored by our advertisers.

To be a part of the ‘Take a Break’ 11am quiz, for advertisers: please contact your Account Manager. For affiliates, please contact us via info.uk@tradetracker.com.

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We are pleased to inform you that Conrad is now affiliated with TradeTracker in multiple countries. They were previously only affiliated with TradeTracker Netherlands. From now on they are also live in the United Kingdom, Belgium, Denmark, Sweden, France and Italy. Conrad stands for technology and electronics made in Germany. And not only in Germany [...]

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TradeTracker has won the European tender for providing affiliate marketing services to NS International. After an intensive tendering process in which other Dutch and European affiliate networks participated, TradeTracker emerged as the best. Jan-Willem Besouw, Head of Industry Travel at TradeTracker Netherlands, is enthusiastic about winning the tender: “The strong position of TradeTracker in the [...]

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New Country Manager

TradeTracker strengthens their team in Spain with a new Country Manager, Tamara de Ruiter. As Country Manager, Tamara de Ruiter is responsible for the day-to-day management of TradeTracker Spain. “I appreciate TradeTracker’s confidence in me, and I’m delighted to have the opportunity to lead such a great team here in Spain.” Tamara worked at Laycos [...]

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