{"id":34656,"date":"2017-05-30T22:02:17","date_gmt":"2017-05-30T22:02:17","guid":{"rendered":"https:\/\/tradetracker.com\/?p=34656\/"},"modified":"2020-06-24T10:00:01","modified_gmt":"2020-06-24T10:00:01","slug":"real-attribution-er-kommet","status":"publish","type":"post","link":"https:\/\/tradetracker.com\/dk\/real-attribution-er-kommet\/","title":{"rendered":"Real Attribution er kommet"},"content":{"rendered":"

TradeTracker.com lancerer Real Attribution \u2013 En unik og aldrig-set-f\u00f8r-tilgang til attribution i affiliate-verdenen<\/strong><\/p>\n

TradeTracker\u2019s Real Attribution er en game-changer inden for affiliate marketing og motiverer publishers med fair bel\u00f8nning, tilf\u00f8rt v\u00e6rdi, gennemsigtighed og resultater som ingen andre. Annonc\u00f8rer har nu mulighed for automatisk at afl\u00f8nne flere publishers og touchpoints per transaktion fra affiliate-kanalen, hvilket tilfredsstiller et behov, der har eksisteret i \u00e5revis. Men f\u00f8rst og fremmest kan denne model generere h\u00f8jere oms\u00e6tning!<\/p>\n

Bel\u00f8n alle involverede publishers<\/strong><\/p>\n

For lidt over seks m\u00e5neder siden tog lanceringen af Conversion Path Tracking markedet med storm, og det gav annonc\u00f8rer en uovertruffen gennemsigtighed i forbindelse med deres kampagner. Ikke kun de tilknyttede kanaler, men ogs\u00e5 visse andre kanaler, fik mulighed for at give detaljerede oplysninger til flere publishers involveret i en transaktion, samt se, hvordan de interagerede i kundens k\u00f8bsproces. Annonc\u00f8rer, der k\u00f8rer deres kampagne med TradeTracker, kan nu bel\u00f8nne alle publishers involveret i konverteringsstien. Publishers kan f\u00e5 tildelt kommission uanset om de er initiator, assist eller converter. Fem solide attribution-modeller samt en skr\u00e6ddersyet l\u00f8sning giver annonc\u00f8rer magten til at forbedre resultaterne fra mere inspirerende og attraktive kampagner og til at kunne bel\u00f8nne publishers tilsvarende.<\/p>\n

Eftersp\u00f8rgslen p\u00e5 original content<\/strong><\/p>\n

Annonc\u00f8rer s\u00f8ger i stigende grad efter relevante publishers, der kan skabe frisk nyt indhold. Imidlertid m\u00e5 mange af disse publishers ofte finde sig i at blive afl\u00f8nnet med en fixed fee, da deres fokus er p\u00e5 den f\u00f8rste del af konverteringsstien. Kampagner, der er k\u00f8rt med Real Attribution-modellen, ser en enorm stigning i aktiviteter fra de sidetyper, der har fokus p\u00e5 kontekst, hvilket resulterer i en betydelig stigning i b\u00e5de performance og oms\u00e6tning.<\/p>\n

TradeTracker.com\u2019s CEO, Paul van Doorn fremh\u00e6ver: “At man automatisk kan tildele kommission til publishers baseret p\u00e5 deres tilf\u00f8rte v\u00e6rdi er en revolution inden for vores branche. Dette \u00e6ndrer den m\u00e5de, som affiliate marketing praktiseres p\u00e5, og det \u00e5bner d\u00f8re for den store andel af publishers, som i \u00f8jeblikket ikke er i fokus. Et vigtigt kendetegn for Real Attribution er muligheden for at kunne finjustere kommissionsmodellen, s\u00e5 den helt passer annonc\u00f8rens kampagnem\u00e5l, herunder display og propriet\u00e6re kanaler.”.<\/p>\n

Alle medieudgifter \u2013 betalt baseret p\u00e5 performance<\/strong><\/p>\n

Mediehusene str\u00e6ber altid efter optimale resultater per bes\u00f8gende, og for dem kan Real Attribution opfylde behovet for altid at generere indkomst. CPM- eller post view-kampagner kan integreres i kommissionsmodellerne, hvilket l\u00f8ser problemet med, at eCPM altid er under pres. Det giver publishers mulighed for at dedikere medieplads og ressourcer til s\u00e5danne attraktive kampagner. Publishers f\u00e5r deres kommission, mens annonc\u00f8rer afl\u00f8nnes p\u00e5 baggrund af performance – n\u00e5r transaktionerne er afsluttet. Dette \u00e5bner d\u00f8rene op for et fornyet samarbejde med de st\u00f8rste publishers, der indtil i dag kun har arbejdet med CPM-, CPC-modeller eller fixed fees.<\/p>\n

Bes\u00f8g real-attribution<\/a>\u00a0for mere information og bliv en del af revolutionen!<\/p>\n","protected":false},"excerpt":{"rendered":"

TradeTracker.com lancerer Real Attribution \u2013 En unik og aldrig-set-f\u00f8r-tilgang til attribution i affiliate-verdenen TradeTracker\u2019s Real Attribution er en game-changer inden for affiliate marketing og motiverer publishers med fair bel\u00f8nning, tilf\u00f8rt v\u00e6rdi, gennemsigtighed og resultater som ingen andre. Annonc\u00f8rer har nu mulighed for automatisk at afl\u00f8nne flere publishers og touchpoints per transaktion fra affiliate-kanalen, hvilket tilfredsstiller […]<\/p>\n","protected":false},"author":69,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[49],"class_list":["post-34656","post","type-post","status-publish","format-standard","hentry","category-tradetracker-news-dk"],"yoast_head":"\nReal Attribution er kommet - TradeTracker.com | Affiliate Marketing | Performance Marketing<\/title>\n<meta name=\"description\" content=\"TradeTracker.com lancerer Real Attribution \u2013 En unik og aldrig-set-f\u00f8r-tilgang til attribution i affiliate-verdenen TradeTracker\u2019s Real Attribution er en game-changer inden for affiliate marketing og motiverer\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tradetracker.com\/dk\/wp-json\/wp\/v2\/posts\/34656\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Real Attribution er kommet TradeTracker.com\" \/>\n<meta property=\"og:description\" content=\"TradeTracker.com lancerer Real Attribution \u2013 En unik og\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tradetracker.com\/dk\/real-attribution-er-kommet\/\" \/>\n<meta property=\"og:site_name\" content=\"TradeTracker.com | Affiliate Marketing | Performance Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/tradetrackercom\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-30T22:02:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-24T10:00:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tradetracker.com\/wp-content\/uploads\/2019\/12\/tradetracker-logo-square.png\" \/>\n\t<meta property=\"og:image:width\" content=\"250\" \/>\n\t<meta property=\"og:image:height\" content=\"250\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Corp Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Real Attribution er kommet\" \/>\n<meta name=\"twitter:description\" content=\"TradeTracker.com lancerer Real Attribution \u2013 En unik og aldrig-set-f\u00f8r-tilgang til attribution i affiliate-verdenen \" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/tradetracker.com\/assets\/tt-circles.png\" \/>\n<meta name=\"twitter:creator\" content=\"@tradetrackercom\" \/>\n<meta name=\"twitter:site\" content=\"@tradetrackercom\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Corp Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/tradetracker.com\/dk\/real-attribution-er-kommet\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tradetracker.com\/dk\/real-attribution-er-kommet\/\"},\"author\":{\"name\":\"Corp Admin\",\"@id\":\"https:\/\/tradetracker.com\/dk\/#\/schema\/person\/b2d78fcd1dcd1d654ed6553565577c61\"},\"headline\":\"Real Attribution er kommet\",\"datePublished\":\"2017-05-30T22:02:17+00:00\",\"dateModified\":\"2020-06-24T10:00:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tradetracker.com\/dk\/real-attribution-er-kommet\/\"},\"wordCount\":508,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/tradetracker.com\/dk\/#organization\"},\"articleSection\":[\"TradeTracker News\"],\"inLanguage\":\"da-DK\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tradetracker.com\/dk\/real-attribution-er-kommet\/\",\"url\":\"https:\/\/tradetracker.com\/dk\/real-attribution-er-kommet\/\",\"name\":\"Real Attribution er kommet - 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