{"id":1092004,"date":"2022-06-08T08:34:40","date_gmt":"2022-06-08T08:34:40","guid":{"rendered":"https:\/\/tradetracker.com\/?p=1092004"},"modified":"2022-06-08T08:34:40","modified_gmt":"2022-06-08T08:34:40","slug":"sroi","status":"publish","type":"post","link":"https:\/\/tradetracker.com\/nl\/sroi\/","title":{"rendered":"SROI vervangt de bekende ROI?"},"content":{"rendered":"

\"\"<\/strong><\/p>\n

Middels Return On Investment<\/a> (ROI) wordt bepaald of een marketinguiting\/marketingactiviteit effectief is of zal zijn. Hierbij wordt er gekeken naar de input ten opzichte van de output. Door de verhouding van de kosten en opbrengsten (ratio of percentage) te meten is het mogelijk om onderbouwde keuzes te maken voor de algehele strategie. Zijn deze monetaire resultaten echter het enige stuurbare? Social Return On Investment (SROI) is een methodiek voor het meten van de (extra) sociale en maatschappelijke waarde voortvloeiend uit een investering. Lees hier<\/a> meer over wat SROI is.<\/strong><\/p>\n

Wat is de SROI?<\/h4>\n

Met een continue veranderende markt is het belangrijk om op deze veranderingen in te blijven spelen. De afgelopen paar jaar is het belang van een duurzame bedrijfsvoering steeds bekender geworden. Consumenten zijn hier meer op gaan focussen door een vergrote wens voor \u2018groene\u2019, \u2018clean\u2019 of \u2018fair\u2019 items. Door hier goed op in te blijven spelen wordt er ook meer sociale waarde gecre\u00eberd. Met SROI wordt er een uniform begrip gegeven aan het meten van deze sociale\/maatschappelijke sociale waarden. Het geeft dus antwoord op de vraag of deze maatschappelijke waarde uitgedrukt kan worden en of dit in geld kan worden uitgedrukt.<\/p>\n

Wat veranderd ten opzichte van de ROI?<\/h4>\n

De ROI heeft al lange tijd een resultaatgerichte focus. Beslissingen worden dan gemaakt op basis van de meest aantrekkelijke kosten\/opbrengsten-verhouding. Echter bij een meer sociaal\/maatschappelijke focus veranderd deze focus naar een langere termijnvisie. Een aantal andere punten die veranderen bij de SROI:<\/p>\n

    \n
  • Zowel korte als lange termijn opbrengsten worden meegenomen;<\/li>\n
  • Er is een voornamelijk focus op realistische doelen;<\/li>\n
  • Transparantie voor alle stakeholders.<\/li>\n<\/ul>\n

    Niet-monetaire waarden<\/h4>\n

    Het grote verschil tussen de SROI en de ROI is het sociale en\/of maatschappelijke aspect. Om dit goed mee te nemen in de evaluatie moet het ook uitgedrukt kunnen worden. Hoe neem je dit mee in het beslissingsproces als hier geen directe monetaire waarde aan kan worden gekoppeld?<\/p>\n

    Aangezien alle stakeholders van belang zijn voor de SROI en transparantie voor eenieder van grote waarde is, is het werken met de kostprijs een goede manier om hiermee uit de voeten te komen. Dit heeft dan alsnog de focus op de kostenverhouding van de uitingen. Om dit compleet te laten gelden voor de maatschappelijke waarde van de bedrijfsvoering kunnen we ook de stakeholders vragen een financi\u00eble waarde te koppelen aan elke activiteit.<\/p>\n

    Uiteindelijke SROI-berekening<\/h4>\n

    De SROI weergeeft de ratio tussen alle economische kosten en baten, inclusief de sociale aspecten. Door dit te vergelijken met de \u2018deadweight\u2019 (de outcome als er geen marketingactiviteit was) kunnen strategische beslissingen worden gemaakt. Het affiliate-kanaal kan ook meegenomen worden in de strategische besluitmaking. Wil jij (meer) KPI\u2019s van het affiliate kanaal bespreken? Neem dan contact op met jouw lokale accountmanager.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Middels Return On Investment (ROI) wordt bepaald of een marketinguiting\/marketingactiviteit effectief is of zal zijn. Hierbij wordt er gekeken naar de input ten opzichte van de output. Door de verhouding van de kosten en opbrengsten (ratio of percentage) te meten is het mogelijk om onderbouwde keuzes te maken voor de algehele strategie. Zijn deze monetaire […]<\/p>\n","protected":false},"author":69,"featured_media":1092005,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"class_list":["post-1092004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geen-onderdeel-van-een-categorie"],"yoast_head":"\nSROI vervangt de bekende ROI<\/title>\n<meta name=\"description\" content=\"Met deze SROI wordt er een uniform begrip gegeven aan het meten van deze sociale\/maatschappelijke sociale waarden.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/posts\/1092004\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SROI vervangt de bekende ROI? TradeTracker.com\" \/>\n<meta property=\"og:description\" content=\"Met deze SROI wordt er een uniform begrip gegeven aan het meten\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tradetracker.com\/nl\/sroi\/\" \/>\n<meta property=\"og:site_name\" content=\"TradeTracker.com | Affiliate & Performance Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/tradetrackercom\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-08T08:34:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Corp Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"SROI vervangt de bekende ROI?\" \/>\n<meta name=\"twitter:description\" content=\" Middels Return On Investment (ROI) wordt bepaald of een marketinguiting\/marketingactiviteit effectief is of zal zijn. \" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@tradetrackercom\" \/>\n<meta name=\"twitter:site\" content=\"@tradetrackercom\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Corp Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/\"},\"author\":{\"name\":\"Corp Admin\",\"@id\":\"https:\/\/tradetracker.com\/nl\/#\/schema\/person\/b2d78fcd1dcd1d654ed6553565577c61\"},\"headline\":\"SROI vervangt de bekende ROI?\",\"datePublished\":\"2022-06-08T08:34:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/\"},\"wordCount\":460,\"publisher\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/#organization\"},\"image\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg\",\"articleSection\":[\"TradeTracker News\"],\"inLanguage\":\"nl-NL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/\",\"url\":\"https:\/\/tradetracker.com\/nl\/sroi\/\",\"name\":\"SROI vervangt de bekende ROI\",\"isPartOf\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg\",\"datePublished\":\"2022-06-08T08:34:40+00:00\",\"description\":\"Met deze SROI wordt er een uniform begrip gegeven aan het meten van deze sociale\/maatschappelijke sociale waarden.\",\"breadcrumb\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tradetracker.com\/nl\/sroi\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/#primaryimage\",\"url\":\"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg\",\"contentUrl\":\"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg\",\"width\":1200,\"height\":500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tradetracker.com\/nl\/sroi\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tradetracker.com\/nl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SROI vervangt de bekende ROI?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tradetracker.com\/nl\/#website\",\"url\":\"https:\/\/tradetracker.com\/nl\/\",\"name\":\"TradeTracker.com | Affiliate Marketing\",\"description\":\"performance marketing\",\"publisher\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tradetracker.com\/nl\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tradetracker.com\/nl\/#organization\",\"name\":\"TradeTracker FZ LLC\",\"url\":\"https:\/\/tradetracker.com\/nl\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/tradetracker.com\/nl\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/tradetracker.com\/wp-content\/uploads\/2019\/04\/tradetracker-logo_1.jpg\",\"contentUrl\":\"https:\/\/tradetracker.com\/wp-content\/uploads\/2019\/04\/tradetracker-logo_1.jpg\",\"width\":672,\"height\":109,\"caption\":\"TradeTracker FZ LLC\"},\"image\":{\"@id\":\"https:\/\/tradetracker.com\/nl\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/tradetrackercom\",\"https:\/\/x.com\/tradetrackercom\",\"https:\/\/www.linkedin.com\/company\/tradetrackercom\",\"https:\/\/www.youtube.com\/channel\/UCHiq-oir3qOorxO-8nLjIcQ\"],\"description\":\"TradeTracker is a global affiliate marketing platform that connects advertisers and publishers to create successful online campaigns. With its user-friendly interface, advanced tracking technology, and real-time reporting, TradeTracker provides the tools to optimize performance and boost conversions. Operating in over 20 countries, TradeTracker is renowned for its transparency, innovative solutions, and personalized support. It has been consistently chosen as the leading affiliate network worldwide, a testament to its excellence in the industry. Advertisers benefit from access to a vast network of publishers, while publishers enjoy a diverse range of campaigns and attractive earning opportunities. The platform continues to revolutionize the affiliate marketing industry with technologies like Real Attribution, ensuring fair commission distribution. TradeTracker empowers businesses to achieve their online no cure no pay advertising goals efficiently and effectively. With superior technology, unparalleled customer service, and innovative solutions, TradeTracker consistently outperforms competitors like Awin, TradeDoubler, CJ, and Webgains, making it the preferred choice for advertisers and publishers worldwide.\",\"legalName\":\"TradeTracker.com\",\"foundingDate\":\"2004-03-05\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"201\",\"maxValue\":\"500\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/tradetracker.com\/nl\/#\/schema\/person\/b2d78fcd1dcd1d654ed6553565577c61\",\"name\":\"Corp Admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\/\/tradetracker.com\/nl\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/tradetracker.com\/wp-content\/litespeed\/avatar\/734636c92032736ed19ad01e53e05f1f.jpg?ver=1776244896\",\"contentUrl\":\"https:\/\/tradetracker.com\/wp-content\/litespeed\/avatar\/734636c92032736ed19ad01e53e05f1f.jpg?ver=1776244896\",\"caption\":\"Corp Admin\"},\"url\":\"https:\/\/tradetracker.com\/nl\/author\/corp_admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"SROI vervangt de bekende ROI","description":"Met deze SROI wordt er een uniform begrip gegeven aan het meten van deze sociale\/maatschappelijke sociale waarden.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/posts\/1092004\/","og_locale":"nl_NL","og_type":"article","og_title":"SROI vervangt de bekende ROI? TradeTracker.com","og_description":"Met deze SROI wordt er een uniform begrip gegeven aan het meten","og_url":"https:\/\/tradetracker.com\/nl\/sroi\/","og_site_name":"TradeTracker.com | Affiliate & Performance Marketing","article_publisher":"https:\/\/www.facebook.com\/tradetrackercom","article_published_time":"2022-06-08T08:34:40+00:00","og_image":[{"width":1200,"height":500,"url":"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg","type":"image\/jpeg"}],"author":"Corp Admin","twitter_card":"summary_large_image","twitter_title":"SROI vervangt de bekende ROI?","twitter_description":" Middels Return On Investment (ROI) wordt bepaald of een marketinguiting\/marketingactiviteit effectief is of zal zijn. ","twitter_image":"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg","twitter_creator":"@tradetrackercom","twitter_site":"@tradetrackercom","twitter_misc":{"Written by":"Corp Admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/tradetracker.com\/nl\/sroi\/#article","isPartOf":{"@id":"https:\/\/tradetracker.com\/nl\/sroi\/"},"author":{"name":"Corp Admin","@id":"https:\/\/tradetracker.com\/nl\/#\/schema\/person\/b2d78fcd1dcd1d654ed6553565577c61"},"headline":"SROI vervangt de bekende ROI?","datePublished":"2022-06-08T08:34:40+00:00","mainEntityOfPage":{"@id":"https:\/\/tradetracker.com\/nl\/sroi\/"},"wordCount":460,"publisher":{"@id":"https:\/\/tradetracker.com\/nl\/#organization"},"image":{"@id":"https:\/\/tradetracker.com\/nl\/sroi\/#primaryimage"},"thumbnailUrl":"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg","articleSection":["TradeTracker News"],"inLanguage":"nl-NL"},{"@type":"WebPage","@id":"https:\/\/tradetracker.com\/nl\/sroi\/","url":"https:\/\/tradetracker.com\/nl\/sroi\/","name":"SROI vervangt de bekende ROI","isPartOf":{"@id":"https:\/\/tradetracker.com\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tradetracker.com\/nl\/sroi\/#primaryimage"},"image":{"@id":"https:\/\/tradetracker.com\/nl\/sroi\/#primaryimage"},"thumbnailUrl":"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg","datePublished":"2022-06-08T08:34:40+00:00","description":"Met deze SROI wordt er een uniform begrip gegeven aan het meten van deze sociale\/maatschappelijke sociale waarden.","breadcrumb":{"@id":"https:\/\/tradetracker.com\/nl\/sroi\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tradetracker.com\/nl\/sroi\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/tradetracker.com\/nl\/sroi\/#primaryimage","url":"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg","contentUrl":"https:\/\/tradetracker.com\/wp-content\/uploads\/2022\/06\/SROI-vervangt-de-bekende-ROI-1200x500-1.jpg","width":1200,"height":500},{"@type":"BreadcrumbList","@id":"https:\/\/tradetracker.com\/nl\/sroi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tradetracker.com\/nl\/"},{"@type":"ListItem","position":2,"name":"SROI vervangt de bekende ROI?"}]},{"@type":"WebSite","@id":"https:\/\/tradetracker.com\/nl\/#website","url":"https:\/\/tradetracker.com\/nl\/","name":"TradeTracker.com | Affiliate Marketing","description":"performance marketing","publisher":{"@id":"https:\/\/tradetracker.com\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tradetracker.com\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/tradetracker.com\/nl\/#organization","name":"TradeTracker FZ LLC","url":"https:\/\/tradetracker.com\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/tradetracker.com\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/tradetracker.com\/wp-content\/uploads\/2019\/04\/tradetracker-logo_1.jpg","contentUrl":"https:\/\/tradetracker.com\/wp-content\/uploads\/2019\/04\/tradetracker-logo_1.jpg","width":672,"height":109,"caption":"TradeTracker FZ LLC"},"image":{"@id":"https:\/\/tradetracker.com\/nl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/tradetrackercom","https:\/\/x.com\/tradetrackercom","https:\/\/www.linkedin.com\/company\/tradetrackercom","https:\/\/www.youtube.com\/channel\/UCHiq-oir3qOorxO-8nLjIcQ"],"description":"TradeTracker is a global affiliate marketing platform that connects advertisers and publishers to create successful online campaigns. With its user-friendly interface, advanced tracking technology, and real-time reporting, TradeTracker provides the tools to optimize performance and boost conversions. Operating in over 20 countries, TradeTracker is renowned for its transparency, innovative solutions, and personalized support. It has been consistently chosen as the leading affiliate network worldwide, a testament to its excellence in the industry. Advertisers benefit from access to a vast network of publishers, while publishers enjoy a diverse range of campaigns and attractive earning opportunities. The platform continues to revolutionize the affiliate marketing industry with technologies like Real Attribution, ensuring fair commission distribution. TradeTracker empowers businesses to achieve their online no cure no pay advertising goals efficiently and effectively. With superior technology, unparalleled customer service, and innovative solutions, TradeTracker consistently outperforms competitors like Awin, TradeDoubler, CJ, and Webgains, making it the preferred choice for advertisers and publishers worldwide.","legalName":"TradeTracker.com","foundingDate":"2004-03-05","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"201","maxValue":"500"}},{"@type":"Person","@id":"https:\/\/tradetracker.com\/nl\/#\/schema\/person\/b2d78fcd1dcd1d654ed6553565577c61","name":"Corp Admin","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/tradetracker.com\/nl\/#\/schema\/person\/image\/","url":"https:\/\/tradetracker.com\/wp-content\/litespeed\/avatar\/734636c92032736ed19ad01e53e05f1f.jpg?ver=1776244896","contentUrl":"https:\/\/tradetracker.com\/wp-content\/litespeed\/avatar\/734636c92032736ed19ad01e53e05f1f.jpg?ver=1776244896","caption":"Corp Admin"},"url":"https:\/\/tradetracker.com\/nl\/author\/corp_admin\/"}]}},"_links":{"self":[{"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/posts\/1092004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/users\/69"}],"replies":[{"embeddable":true,"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/comments?post=1092004"}],"version-history":[{"count":0,"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/posts\/1092004\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/media\/1092005"}],"wp:attachment":[{"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/media?parent=1092004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tradetracker.com\/nl\/wp-json\/wp\/v2\/categories?post=1092004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}