Latest Tweets

    Sorry, no Tweets were found.

Recent Facebook posts

2 days ago

TradeTracker.com

We are TradeTracker. A global team of result driven affiliate junkies, devoted to performance marketing and accelerating online business. Driven by our commitment to technological innovation we offer unrivalled solutions.

On our way to becoming the undisputed international number 1 in the Affiliate World, we have grown to become an international company by expanding to 24 countries, and counting.

With the consistent growth of our company we aim to have a consistent growth of the TradeTracker team too, which is why we are currently extending our entire team at the TradeTracker.com International Headquarters in Almere.

Of course, the best products need the best people. Driven people, devoted to innovation, devoted to performance and devoted to responsibilities.

IS THIS YOU?

We provide you with extensive training and development opportunities throughout your carreer. So apply now and achieve your full potential!

All we need from you is to leave your contact information through the apply button above this message, (the rest is optional) and we will get in touch with you within 24 hours.

Do you have any questions or do you wish to contact us immediately? Please call us: +31 88 8585 509.
... See MoreSee Less

View on Facebook

2 days ago

TradeTracker.com

Wir sind TradeTracker. Ein globales Team oder ergebnisorientierte Partner-Junkies, die sich dem Leistungsmarketing und der Beschleunigung des Online-Geschäfts widmen. Angetrieben von unserem Hingabe zu technologischen Innovationen, bieten wir einzigartige Lösungen.

Auf dem Weg zur unbestrittenen internationalen Nummer 1 in der Affiliate-Welt, haben wir uns durch die Expansion in 24 Länder zu einem internationalen Unternehmen entwickelt und wir verbreiten uns weiter.

Mit unserem konsequenten Wachstum unseres Unternehmens, streben wir ein konsequentes Wachstum des TradeTracker-Teams an. Deshalb implementieren wir heute unser Team im TradeTracker berliner büro.
Selbstverständlich brauchen wir die besten Produkte und die besten Leute. Ein besseres Bild von TradeTracker Kollegen: Angetriebene Leuten die sich der Innovation widmen, der Leistung widmen und Verantwortungsgefühl haben.

Sind Sie das?
Wir bieten Ihnen umfassende Schulungs- und Entwicklungsmöglichkeiten für Ihre Karriere. Bewerben Sie sich jetzt und nutzen Sie Ihr volles Potenzial!
Sie Können Ihre Kontaktinformationen oben diese Nachricht hinterlassen. Der Rest ist optional und wir werden innerhalb von 24 Stunden Ihnen Kontaktieren.
Haben Sie Fragen oder möchten Sie uns kontaktieren? Bitte schicken Sie uns Ihre Nachricht.
... See MoreSee Less

View on Facebook

Latest Videos

TradeTracker’s International Performance Marketing Award submission

Real Attribution Launch Event With Launch Partner TMG

We’re Global

TradeTracker is internationally present, and as members of the online community, we know better than anyone the internet’s ability to make national borders irrelevant.

Our global office presence helps us remain approachable and relevant to individual national markets, while also opening a network of potential international partners.

An ambition to grow has led to our presence in over 19 different countries, while we continually make plans for our next big venture.

North America

24 January, 2019 by TradeTracker UK Attribution Campaigns Publisher spotlights TradeTracker

Returning for 2019 is the first of our Publisher Spotlights of the year.

This month we spoke to Tom Driehuis of Orangedotcom to discuss how advertisers can benefit by moving their search engine advertising into the affiliate channel.

When and how did Orangedotcom start and enter into the affiliate space?

Orangedotcom was founded in 2009 by Michael Hardeman and Arnoud Duiker. They were both already working in the online advertising industry and started to help companies with their online visibility in their evening hours. They soon discovered that many companies did not reach the online potential they could and that Orangedotcom could help them with it. Starting with the Dutch market the activities of Orangedotcom rapidly grew to other countries, now resulting helping in more than 100 different companies reaching their goals in over 25 different countries on a local, but also on a global scale.

 

What challenges did you see in 2018 and what do you see the channel facing over the next 12 months?

In my opinion, the biggest challenge is still to build and maintain a good and sustainable relationship with new as well as current advertisers. As a paid search publisher, you carry the brand out of the advertiser and that must be done in the right way. Think about the tone of voice in your online campaigns, reaching the right audiences and giving the advertiser's products/services the attention, it needs. It is also our job to make it clear that we are adding value to our online campaigns. This benefits the brand and the sales of the advertiser.

A good relationship between publisher and advertiser often results in a better and longer cooperation and better campaigns. Orangedotcom has several advertisers for who we do the online campaigns for many years now.

 

Do you feel search engine advertising through the affiliate channel delivers any key benefits to advertisers?

Of course! Especially for young companies with lesser knowledge of online, but also for larger companies. We can increase the online visibility and sales of a company on many different levels. Particularly because affiliate marketing is working on a no cure no pay basis. Companies do not have to take unnecessary risks when they set up PPC/paid campaigns themselves. In addition, as a large online marketing agency, we have a wide knowledge of all different subjects of online marketing and search engines. We can help advertisers in the field of search, Google shopping, display and social.

 

When approaching paid search through the affiliate channel, what would you advise brands to do beforehand? 

First off, it helps the publisher a lot if he can quickly become familiar with the advertiser's brand. By gaining knowledge about the usp's of the company, the tone of voice and the learnings that the company has gained they can better understand how the advertiser is working. It is also good to know where the focus of the company lies in the upcoming periods: Which products and services should be promoted more? Which products sell good or less good? This information helps us to create campaigns that better suit the consumer and the company's targets.

In addition, it is also important that the advertiser pays enough attention and time to the affiliate channel. For example, it would help us a lot when an advertiser is working together with us when we are promoting new products, or when setting up new campaigns and advertisements. We still regularly come across cases where we have developed a new strategy or promotion and get a simple "no" or, even worse, no response at all.

 

What is it about TradeTracker that strives you to drive performance with our advertisers?

TradeTracker is one of our top performing networks. I would like to mention the good relationship we maintain with all TradeTracker account managers. For each different country we have a local account manager and with many account managers, we have developed a good relationship for several years. In case of questions, they are always ready to help us and ensure quick problem-solving skills if any problems arise. In addition, the TradeTracker interface works very well. Everything is clearly indicated, you can find information quickly. As a publisher, you often have everything you need at hand.

 

We'd like to thank Tom and Orangedotcom for their contribution and for showing how search engine advertising and the affiliate channel can result in success for brands no matter what their size may be.

Be sure to check out Orangedotcom and discover how they can accelerate the performance of your affiliate program with TradeTracker.