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TradeTracker’s International Performance Marketing Award submission

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TradeTracker is internationally present, and as members of the online community, we know better than anyone the internet’s ability to make national borders irrelevant.

Our global office presence helps us remain approachable and relevant to individual national markets, while also opening a network of potential international partners.

An ambition to grow has led to our presence in over 19 different countries, while we continually make plans for our next big venture.

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Find the latest news from the performance marketing industry, tips and tricks on how to better your affiliate marketing, in depth topic analysis by our selected opinion leaders and a glimpse of life inside TradeTracker around the globe.

11 February, 2020 by TradeTracker UK TradeTracker Valentine's Day
Valentine

The day of love and romance is almost upon us! Friday the 14th of February is known to many around the world as Valentine’s Day, a day to celebrate the love we have for our partners, family and friends. Whilst not everyone is too keen on the day from a personal perspective, Valentine’s Day still […]

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06 February, 2020 by TradeTracker UK TradeTracker TradeTracker News

Following Google’s announcement about its new privacy sandbox initiative, and the updates around http:// and https://, Google also made the announcement to make 3rd party cookies obsolete. Following Apple’s Safari and Mozilla’s Firefox, this comes as no surprise that Chrome, the most commonly used browser in many countries, would soon make an announcement about their […]

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06 February, 2020 by TradeTracker UK TradeTracker TradeTracker News

Google has made it no secret that they plan to phase out unsecured content over the next several releases. This started with Chrome 79, released fully in December, and will continue until Chrome 81 is released in March. What this means for any site currently on the web, is content displayed in http:// will no […]

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04 December, 2019 by TradeTracker UK Black Friday Cyber Monday TradeTracker

After months of planning the best deals and offers between advertisers and publishers, Cyber Weekend is finally over. Including Black Friday, Cyber Weekend has grown to become one of the largest sales events in retail and e-commerce history. This year is no different, with the results now in we’re finally able to share with you […]

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12 November, 2019 by TradeTracker UK Singles Day TradeTracker

Singles Day, or Guanggun Jie as it is known in China, has been an ever increasingly popular sales day that’s been making waves in global markets in recent years. Now one of the worlds largest online shopping days, 2019 sees the event reach its 11th year with Ali Express playing a key role. This year […]

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23 October, 2019 by rpelgrim IPMA
IPMA TradeTracker winning team

LONDON – On the 21st of October 2019 TradeTracker succeeded at being awarded twice during the annual International Performance Marketing Awards. As well as achieving the Highly Commended title for its case with Sephora in the MENA region, TradeTracker also won an award for Best Performance Marketing Campaign – Eastern Europe with home&you and Best […]

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08 October, 2019 by TradeTracker UK TradeTracker

October has arrived and that can only mean Halloween is around the corner! As the nights get longer and the temperatures start to drop, it’s time to pick the right pumpkin and get ready for a night of frightful joy as we approach the 31st of the month. This is a great time for brands […]

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19 September, 2019 by TradeTracker UK Black Friday Christmas TradeTracker TradeTracker News

It goes without saying, that especially in recent years, Q4 is the prime sales period of the year for many advertisers in eCommerce. Historically in the UK, the end of year sales was traditionally reserved for the build-up to Christmas, Boxing Day and the January sales period going into the following year. More recently, however, […]

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12 September, 2019 by TradeTracker UK Awards IPMA TradeTracker TradeTracker News

This year you can vote for Real Attribution in the Best Technology category by visiting the IPMA site here and selecting TradeTracker at section 16, which you can skip to. TradeTracker is extremely pleased to announce we have been nominated for a record 9 entries at this year’s International Performance Marketing Awards. Amongst the wide range of […]

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09 September, 2019 by TradeTracker UK TradeTracker

The Back2School period is now here. This is the transition period between the end of the summer holidays and the start of the new school year. For most people, this also means a new start which is often accompanied by good intentions. In this recurring period, consumers demonstrably spend (more) money. The most obvious group […]

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