Affiliate marketing

Conrad affiliates with TradeTracker in several countries. Previously, Conrad was only affiliated with TradeTracker Netherlands. Now they have expanded their partnership to include the United Kingdom, Belgium, Denmark, Sweden, France, and Italy. A Global Leader in Technology and Electronics Conrad...

TradeTracker works together with several CSS partners that provide promotions via their own websites, but also bid for shopping ads on Google. This can go hand in hand with your own Google Shopping campaigns and Google never displays the same ad multiple times. If Google determines the same produ...

The coronavirus is forcing B2B buyers and sellers to go digital en masse. What started as a crisis response has evolved into the new normality. Leading to major implications for how buyers and sellers conduct business in the future. Recent research from McKinsey shows that the shift to digital is...

So far, the financial sector has been able to resist the issues caused by the coronavirus. Banks are still resilient and continue to fulfil their role as lenders. However, the second corona wave has created more uncertainty. It is important that the current economic crisis does not spill over to ...

KAYAK has launched their first affiliate programme in Europe by choosing TradeTracker as their go-to network. Live in 8 countries, affiliates can start monetising traffic by promoting flights, hotels and cars through a range of different tools available on TradeTracker, including classic deeplink...

Can you please introduce yourself? My name is Alexander Hold and I am a Senior Manager at Global Savings Group (GSG), responsible for taking our new marketing products and services to our global markets. At GSG we strive to be the preferred affiliate partner for our 20.000+ advertisers and offeri...

Unpredictable times within the economy can, will and have influenced the way we do business and how we expand, divide or limit (marketing) budgets and business expenditures. However, the lowest risk expenditure, which will always solely be based on the actual performance, is Affiliate Marketing a...

October has arrived and that can only mean Halloween is around the corner! As the nights get longer and the temperatures start to drop, it’s time to pick the right pumpkin and get ready for a night of frightful joy as we approach the 31st of the month. This is a great time for brands […]

TradeTracker’s newly released Exclusive Voucher Code feature opens up a world of new Affiliate Marketing possibilities. A world in which you can track and reward through voucher codes that are exclusive to your one specific affiliate of choice. A world in which you can expand your Affiliate Marke...

Returning for 2019 is the first of our Publisher Spotlights of the year. This month we spoke to Tom Driehuis of Orangedotcom to discuss how advertisers can benefit by moving their search engine advertising into the affiliate channel. When and how did Orangedotcom start and enter into the affiliat...

On the 14th of July, Oman Air officially launched its first affiliate program in the UK in cooperation with TradeTracker. Both parties signed an exclusive contract, which allows Oman Air to be part of a quickly growing group of advertisers who will offer “Real-Attribution” to its publishers. Trad...

Last week, Deloitte published a detailed report on the programmatic market. Although the report mainly highlighted how programmatic (and video) advertising is flourishing, it also showed that eCPM for banner display advertising is decreasing year-on-year, with an average CPM of € 0.62 in 2016, 13...

It’s Father’s Day this Sunday the 18th of June. Each year, TradeTracker’s advertisers deliver a multitude of exciting promotions, offers, rebates and incentives, which are sent out in our daily campaign updates. This year will provide an excellent opportunity to match your promotions with Father’...

Carpetright & TradeTracker are pleased to announce their new partnership. Carpetright is the UK’s leading retailer in flooring, carpeting and beds. Following a recent webstore refresh, they are ready to take their existing affiliate program to the next level through the TradeTracker network, in p...

The countdown to Performance Marketing Insights is drawing to an end, with only 3 days to go! This year, TradeTracker are a platinum sponsor at PMI, which will be taking place at the Park Plaza Hotel on 25 – 26th October. The line-up promises a two-day performance marketing extravaganza, complete...

IAS 2016 in wonderful Delhi In the light of global expansion, a solid TradeTracker team went to Delhi last week to be be part of the India Affiliate Summit, organised by the IAMAI on September 1st and 2nd. Actually, the event site was the well organised Leela Ambience Gurgaon, close to Delhi. Thi...

India’s largest affiliate marketing event is back! And coming to Gurgaon, near New Delhi this year. More than 1,500 delegates will meet over the course of two days on the first and second of September to discuss innovations and dissect the implications of Affiliate Marketing.

TradeTracker has teamed up with Performance Marketing Insights once more. This time as Platinum Sponsor for the PMI London on 25 and 26 October and invites you to join in on what promises to be the performance marketing event of the year.

The first week of March my colleague Philip Keckeis and I went on a business trip to India to attend the ad:tech conference which was held on March 3rd and 4th in New Delhi, India. The main reason of this trip for TradeTracker, was to intensify and expand our active merchant and affiliate relatio...

Welcome to our official blog, just one of the additions to our completely overhauled site. Now boasting a number of tools to help you understand and refine your affiliate marketing strategy. It’s an exciting time at TradeTracker as we’ve made some big changes and taken considerable steps towards ...