Case Study: ShopAlike

ShopAlike needed an approach which worked with the unique way in which they attribute customers to their partnered online shops. Conversion rates of partner shops had to be taken into consideration for the strategic approach of this complex business model. As this model is not based on the conventional CPS model – a tailored hybrid model had to be integrated before launching the campaign in 12 markets. Another challenge was the organization and structuring of its large variety of product lines to target and promote to the right set of affiliates. Download the case study and find out how TradeTracker helped achieving these goals!