Find the latest news from the performance marketing industry, tips and tricks on how to better your affiliate marketing, in depth topic analysis by our selected opinion leaders and a glimpse of life inside TradeTracker around the globe.
December 09, 2020
December 09, 2020
After a successful Black Friday week in which a record number of sales were made the focus for online shops will now turn to the upcoming holidays. This is the last chance for online stores to round off an already successful year. Due to the coronavirus crisis, many retailers have moved online. Therefore, it is [...]
Find out moreNovember 25, 2020
November 25, 2020
Although every online store is different, they all have the same goal, selling. Once shoppers have arrived at your online shop, you naturally want them to convert into a customer. We have put together a list of 5 conversion killers you can get started with today, so that fewer shoppers drop out during the purchase [...]
Find out moreNovember 25, 2020
November 25, 2020
Although travelling is a bit difficult at this moment in time with Bonaire, Curacao and Aruba as minor exceptions. According to RTL News and the ANVR; people are starting to search for their summer holidays for 2021. It is expected by the beginning of next year there will not be too much of a change [...]
Find out moreNovember 25, 2020
November 25, 2020
It was expected that the coronavirus crisis would impact our finances, but no one could imagine that fewer than 151.4 million smartphones would be sold this year compared to the same period in 2019. It seems that we are all just waiting a little longer before we buy a new smartphone. Numbers Due to the [...]
Find out moreNovember 25, 2020
November 25, 2020
TradeTracker works together with several CSS partners that provide promotions via their own websites, but also bid for shopping ads on Google. This can go hand in hand with your own Google Shopping campaigns and Google never displays the same ad multiple times. If Google determines the same product from the same seller is being [...]
Find out moreNovember 25, 2020
November 25, 2020
The coronavirus is forcing B2B buyers and sellers to go digital en masse. What started as a crisis response has evolved into the new normality. Leading to major implications for how buyers and sellers conduct business in the future. Recent research from McKinsey shows that the shift to digital is here to stay. The B2B [...]
Find out moreNovember 25, 2020
November 25, 2020
So far, the financial sector has been able to resist the issues caused by the coronavirus. Banks are still resilient and continue to fulfil their role as lenders. However, the second corona wave has created more uncertainty. It is important that the current economic crisis does not spill over to the financial sector. In order [...]
Find out moreMay 12, 2020
May 12, 2020
TradeTracker’s newest feature, Mobile Metrics, gives merchants the opportunity to add their mobile app as a part of their campaign to track and monitor app installs, app starts and in-app transactions through cross-device touchpoints to reward publishers accordingly. What is Mobile Metrics? Nowadays, close to 250 billion mobile apps are downloaded per year and a continious and increasing growth [...]
Find out moreMarch 06, 2020
March 06, 2020
Can you please introduce yourself? My name is Alexander Hold and I am a Senior Manager at Global Savings Group (GSG), responsible for taking our new marketing products and services to our global markets. At GSG we strive to be the preferred affiliate partner for our 20.000+ advertisers and offering the latest innovative solutions is [...]
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