For publishers
Make the most of promotional materials, content and publisher tools.
Use an affiliate link to refer visitors from relevant content to an advertiser. An agreed, valid result can earn you commission. Tracking records interactions, while the attribution model determines which contributions receive a reward. Choose campaigns that suit your audience and disclose the commercial relationship clearly.
Related glossary: Affiliate marketing, Affiliate link
Depending on the campaign, materials may include text links, banners, productfeeds, widgets, offers and voucher codes. Choose formats that fit your channel and audience, and check the promotional rules and current details. Availability of a format does not mean every placement or use of a code is permitted.
Related glossary: Creatives, Voucher code
PageTools provides tools for supported uses on your publisher channel, including widgets and Link Replacer. Link Replacer can turn eligible outgoing links into affiliate links according to its settings. Test destinations and tracking after installation. PageTools does not automatically manage all content on your website.
Related glossary: Link Replacer
Widgets display a focused element with dynamic content, such as a product selection or comparison function. Add a supported widget using the PageTools instructions. Availability, appearance and data vary by solution. Check that information is current, the widget works on your channel and referrals are tracked correctly.
Related glossary: Widget, Link Replacer
Publisher account approval gives you access to the network; an advertiser may still need to approve your participation in its campaign. A pending application is awaiting a decision. A rejection means the application has not been accepted, rather than proving that your entire publisher account is unsuitable.
Check the campaign's permitted channels, target countries and other admission conditions. Keep your site description and promotional plans current. If the reason is unclear, contact the advertiser through the available ticket system or ask your publisher manager for guidance. Only the reviewing team can confirm the specific reason or a new review. Do not assume approval or a fixed response time.
Related glossary: Publisher approval, Manual publisher approval, Affiliate programme
Sources: TradeTracker India: advertiser control over publisher acceptance, TradeTracker India Code of Conduct: campaign rules and communication
Choose a campaign for which your site is approved and check which productfeed or webservice access is available. A feed supplies structured product information for uses such as product listings, comparisons or relevant content. Map the fields you need, including product reference, title, price, availability, image and affiliate destination.
Use the supplied tracked links rather than replacing them with ordinary product URLs. Set an update schedule suitable for the feed and your site, handle unavailable products and failed updates, and avoid showing stale prices as current. Test destinations and tracking after import. Feed access does not grant permission to reuse every asset or promote through every channel; campaign conditions still apply.
Related glossary: Product feed, XML product feed, CSV product feed, Affiliate link
Source: TradeTracker India publisher knowledge centre: productfeeds and API
Ask Tarun for an explanation or a practical example. For account-specific help, contact your TradeTracker team.
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