What is Hosted Tracking and how does it differ from DirectLinking?

Hosted Tracking uses a configured advertiser subdomain for tracking requests handled by TradeTracker. DirectLinking uses an advertiser-domain route for the incoming referral. Hosted Tracking requires domain configuration and verification. It can form part of a first-party measurement setup alongside a suitable conversion integration and consent settings.

Related glossary: Hosted Tracking, DirectLinking, Affiliate tracking

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What is Hosted Tracking and how does it differ from DirectLinking?

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