For advertisers
Understand costs, transaction statuses and campaign results.
A recorded transaction captures a reported result. Validation determines which remuneration qualifies under campaign conditions. Payout then follows payment arrangements and fund availability. Reviewing these statuses separately helps identify whether an issue concerns measurement, assessment or payment.
Related glossary: Transaction validation, Payout frequency
Campaign conditions should explain when a transaction is approved, adjusted or rejected. Review its status, reference and available reason before raising a query. Use the available claim or contact route to investigate a potentially missing or incorrectly assessed transaction, providing only necessary information.
Related glossary: Transaction query, Transaction validation
Define publisher commission, additional fees or services, and the results and statuses that qualify. With Real Attribution, specify the commission budget being allocated. Also agree invoicing, currency, taxes and payment. Payment per result describes a commission model; the agreement determines the full cost structure.
Related glossary: Commission, Real Attribution
Explain the commercial relationship where you recommend a product or use an affiliate link. Visitors should understand when you may receive remuneration. Adapt the disclosure to the channel and applicable advertising rules. Clear information helps people assess a recommendation in its commercial context.
Related glossary: Affiliate link, Transparency
Review traffic sources, promotional methods, valid results and compliance with campaign rules. Click volume or a high conversion rate alone gives an incomplete picture. Distinguish fraud, measurement problems and explainable differences when investigating anomalies. Document findings and agree actions based on verifiable evidence.
Related glossary: Traffic quality, Affiliate fraud
Review the transaction, applicable model and eligible interactions to the extent available to your role. Check status and any adjustments using the same reference and reporting period. This connects reported remuneration with the agreed rules. Raise a specific query if those rules do not explain a discrepancy.
Related glossary: Attribution, Transparency
Record what changes, its effective date and the affected campaigns before implementation. Communicate the impact on publishers and confirm how existing and new transactions are handled. Assess results under the rules applicable to that period so earlier and revised conditions remain distinguishable.
Related glossary: Affiliate agreement, Attribution model
Agree the commission structure with your TradeTracker account manager. Product Groups can support different rates where product margins differ. Discuss any publisher-specific arrangements or commission tiers separately and confirm which settings apply to your campaign.
Document the percentage or fixed amount, the calculation basis, eligible products and publishers, and the start date. Test that the integration sends the correct product information and calculates the agreed commission. A commission rate sets the reward; Real Attribution determines how the applicable reward is allocated across eligible publisher contributions. Changing an attribution model does not, by itself, define a new product rate.
Related glossary: Commission groups, Commission rate, Real Attribution
Ask Tarun for an explanation or a practical example. For account-specific help, contact your TradeTracker team.
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