Which conditions and privacy rules apply to international campaigns?
Assess promotional rules, consumer requirements and data use for each market and audience. GDPR can apply to processing within its scope even when an organisation is outside the EEA. India’s DPDP framework has phased commencement, so check applicable provisions at implementation time. Use local campaign terms for admission, payments and promotion.
Related glossary: Cross-border e-commerce, Consent management, Digital Personal Data Protection framework